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Most popular at the top

  • Street Smart Franchisingby Joe Mathews

    Entrepreneur Press 2011; US$ 21.99

    Experienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the how to? to teach potential franchisees what to expect when starting a franchise. Real life... more...

  • Global Shopper 2by Nicole Hopkinson

    Hardie Grant Books 2008; US$ 24.95

    Love the idea of buying unique, original or personalised presents from overseas? Ever wanted to shop online but don't have the time to trawl through endless sites? Tempted to buy exquisite baby clothes from the same site Elle Macpherson does? Chatty, stylish and entertaining, The Global Shopper is back to guide you through easy online shopping... more...

  • Management der Filiallogistik im Lebensmitteleinzelhandelby Prof. Dr. Wolfgang Stölzle; Florian Hofer

    Gabler Verlag 2009; US$ 79.99

    Florian Hofer entwickelt ein idealtypisches Prozessmodell der Filiallogistik im Lebensmitteleinzelhandel und ergänzt diese um relevante Gestaltungsgrößen. Die Erkenntnisse fließen in praxisrelevante Idealtypen von Handelsunternehmen ein und dienen als Grundlage für Handlungsempfehlungen zur Vermeidung von Out-of-Stocks. more...

  • Evaluierung der Akzeptanz von Fahrerassistenzsystemenby Stephanie Arndt

    VS Verlag für Sozialwissenschaften 2011; US$ 54.99

    Fahrerassistenzsysteme (FAS) haben großes Potenzial, sowohl die Sicherheit als auch den Komfort beim Autofahren zu erhöhen. Dennoch setzen sich innovative FAS zum Teil nur zögerlich am Markt durch. Stephanie Arndt setzt sich mit den Bedingungen der Akzeptanz von FAS auseinander und integriert diese in ein Modell. Anhand dieses Modells kann die Akzeptanz... more...

  • Simultan hybride Qualitätsstrategie im Privatkundengeschäft von Kreditinstitutenby Prof. Dr. Stefan Seuring; Andreas Bruns

    Deutscher Universitätsverlag 2007; US$ 69.99

    Vor dem Hintergrund der bankbetrieblichen Konkurrenzsituation untersucht Andreas Bruns, unter welchen Voraussetzungen Kreditinstitute den dringend notwendigen Wettbewerbsvorteil mit Hilfe einer simultan hybriden Qualitätsstrategie erreichen können. Ziel ist, die Qualität der Bankleistungen zu verbessern und gleichzeitig die Kosten zu senken. more...

  • Integrierte Multichannel-Kommunikation im Einzelhandelby Ulf-Marten Schmieder

    Gabler Verlag 2010; US$ 69.99

    Mit einem Geleitwort von Prof. Dr. Dirk Möhlenbruch more...

  • City Distribution and Urban Freight Transportby Cathy Macharis; Sandra Melo

    Edward Elgar Publishing 2011; US$ 40.00

    City distribution plays a key role in supporting urban lifestyles helping to serve and retain industrial and trading activities, and contributing to the competitiveness of regional industry. Despite these positive effects, it also generates negative (economic, environmental and social) impacts on cities worldwide. Relatively little attention has been... more...

  • Retail Analyticsby Emmett Cox

    Wiley 2011; US$ 45.00

    The inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Each chapter covers a different focus of the retail environment, from retail basics... more...

  • Become a Franchise Owner!by Joel Libava

    Wiley 2011; US$ 21.95

    The definitive A-to-Z guide to researching, selecting, and starting a viable franchise business With more and more professionals looking for alternatives to traditional corporate employment, Become a Franchise Owner! informs would-be franchise owners of the joys and perils of purchasing a franchise. Authored by a trusted, feisty, tell-it-how-it-is... more...

  • Plunkett's Retail Industry Almanac 2012by Jack W. Plunkett

    Plunkett Research, Ltd. 2011; US$ 299.99

    A complete market research guide to the retail industry - a tool for strategic planning, competitive intelligence, employment searches or financial research. Features our famous trends analysis, bricks and clicks, statistical tables and a glossary. Includes profiles of the world’s 500 top retail firms, containing addresses, phone numbers and executive... more...