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Most popular at the top
- Infobase Publishing 2009; US$ 59.40
Featuring more than 90 job profiles with nine new to this edition Career Opportunities in the Retail and Wholesale Industry, Second Edition provides up-to-date information in one accessible resource. New and revised career profiles include: -Brand manager -Buyer -Catalog copywriter -Customer service representative, TV shopping channel -Department manager,... more...
- Wiley 2009; US$ 27.99
Whether you’re a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start andrun your business in today’s retail marketplace—fromyour original dream and the day-to-day operation to establishing aconnection with customers and increasing your sales, both on theWeb and at a brick-and-mortar shop.... more...
- Chicago Review Press 2009; US$ 19.99
Investigating the personal stories behind the headquarters of the Wal-Mart empire, this examination focuses on the growth of Bentonville, Arkansas—a microcosm of America's social, political, and cultural shift. Numerous personalities are interviewed, including a multimillionaire Palestinian refugee who arrived penniless and is now dedicated to... more...
- Palgrave Macmillan 2010; US$ 65.00
This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel. The author provides a comprehensive evaluation and a critical assessment of the tactics required for the management of luxury brands online. more...
- Organisation for Economic Co-operation and Development 2002; US$ 33.00
This publication compares key aspects of statistical methodologies used by OECD member countries in the compilation of industry, retail and construction indicators. It focuses on data comparability in the context of international statistical guidelines and recommendations published by the OECD and other international agencies. This publication... more...
- Springer 2010; US$ 109.00
Promotions are at the same time beloved and feared by both food retailers and branded goods manufacturers in today's retail environment. Beloved because they attract smart customers and generate an immediate effect on a brand's sale. Feared because there is uncertainty about the competitors' behavior and the actual customer demand leading... more...
- Palgrave Macmillan 2010; US$ 120.00
Franchising Globally is first of its kind to examine franchising both from an entrepreneurial and from an international perspective. The book includes theoretical discussions and practical examples of international franchising as well as both micro and macro studies of franchising environments in different parts of the world. more...
- Entrepreneur Press 2009; US$ 22.95
Are you thinking of buying a franchise or franchising your own business? This indispensable guide tells you how to do it—and save time and money in the process. Franchise expert Erwin J. Keup shares his nearly 40 years of franchise experience and reveals what to expect and how to avoid costly mistakes. You?ll learn to: • Determine if running a franchise... more...