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- Wiley 2013; US$ 25.00
Celebrating Shoe Lovers everywhere! No matter how bad your day is going, none of it seems to matter if you’re wearing the perfect shoes. Do You Speak Shoe Lover? will not only make Shoe Lovers feel better about loving shoes, but it also reveals the business principles of leading shoe retailer, DSW. It explains how DSW strives everyday to... more...
- McGraw-Hill Education 2013; US$ 122.00
WAKE UP AND SMELL THE SUCCESS! You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time. ... more...
- Random House 2014; US$ 11.18
?[Go] behind the glamorous shop fronts and the glitzy shop floors of Britain?s department stores... Here the hidden history is revealed.? Saga Magazine Meet the shopgirls and hear their incredible true stories of life behind the counter. In this lively and colourful history, we join shopgirl Chili Bouchier on her journey... more...
- St. Martin's Press 2014; US$ 28.99
Rebuilding Empires examines, through retail giants Best Buy and Target, how big box chains are constructing a new future by utilizing mobile devices, social media, and the Internet, the same technologies that once pushed them to the brink of irrelevance. This book features interviews with industry leaders and experts, including Best Buy CEO Hubert... more...
- Kohlhammer Verlag 2014; US$ 34.14
Mit einem Umsatzvolumen von über 1.800 Mrd. Euro ist der Handel als Branche eine der wichtigsten Stützen der deutschen Volkswirtschaft. In den vergangenen Jahren zeichnen sich signifikante strukturelle Veränderungen in der Handelslandschaft ab, insbesondere geprägt durch die Verbreitung neuer Technologien. In diesem dynamischen Umfeld ist der institutionelle... more...
- HarperCollins Publishers 2012; Not Available
An elegant demolition of the supermarket miracle, this book charts the impact that supermarkets have had on every aspect of our lives and culture. more...
- Wiley 2010; US$ 19.95
Use e-mail to boost your income-today! The E-Code brings together the combined wisdom of 33 Internetmarketing superstars to reveal how they make money online-usingnothing but the power of e-mail. Each succinct chapter presents onemoneymaking strategy or concept and offers step-by-step guidance onimplementing it for maximum profits. If you have a... more...
- Wiley 2002; US$ 27.95
Take a Tour Through the Mind of a Shopper "What's my test of a book I've been asked to review? Pure selfishness. How intense are the underlinings? How many quotes can I add to my presentations? How often are the things I believe 'for sure' effectively challenged? Phil Lempert's Being the Shopper is off the charts on all three counts. And not-so-incidentally,... more...
- Wiley 2004; US$ 29.95
Praise for Making Dough "I was enchanted, intrigued, and fascinated by every page of this book. Kirk Kazanjian, Amy Joyner, and Dick Clark (yes, that Dick Clark) have done a masterful job of storytelling in Making Dough. The book is inspirational, enlightening, and just plain great reading. In fact, it's great reading with sprinkles on it. What a... more...
- Taylor and Francis 2013; US$ 205.00
Providing the opportunity to acquire a deeper knowledge of a key area of retailing management ? managing the product range ? this important text is essential reading for those studying retail management or buying and merchandising as part of a degree course. Challenging yet clearly presented, it links academic theory to the buying and merchandising... more...