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  • Quantitative Modelling in Marketing and Managementby Luiz Moutinho; Kun-Huang Huarng

    World Scientific Publishing Company 2015; US$ 152.00 US$ 138.32

    The field of marketing and management has undergone immense changes over the past decade. These dynamic changes are driving an increasing need for data analysis using quantitative modelling. Problem solving using the quantitative approach and other models has always been a hot topic in the fields of marketing and management. Quantitative modelling... more...

  • Strategic Thinkingby Frederick Betz

    Emerald Publishing Limited 2016; US$ 60.00

    The purpose of proper strategic thinking is to eliminate top-down only communication that leads to the wishful thinking way of organizational strategy. Strategic thinking is necessary at every level of an organization. This book uses actual histories of business successes and failures to illustrate theoretical concepts in strategic thinking. more...

  • Grandes Negocios para Pequeños Empresariosby Guido Duli Sánchez Yábar

    SYSA inversiones & finanzas SRL 2015; US$ 10.00

    Manual para el desarrollo de capacidades emprendedoras acompañado de una serie de ejercios de aplicación y entrenamiento. Contiene modelo de identificación de ideas de negocios e infromacion de como constituir una empresa. Cuanta con cuaderno de trabajo. more...

  • Mi Plan de Negociosby Guido Duli Sánchez Yábar

    SYSA inversiones & finanzas SRL 2015; US$ 10.00

    Herramienta para hacer empresa.Manual de referencia para elaborar un plan de negocios. Viene acompañado por un software amigable para preparar el plan de negocio en CD. more...

  • Learning to Read the Signs: 2nd editionby F. Byron (Ron) Nahser; Robert N. Bellah; Georg Kell

    Greenleaf Publishing 2013; US$ 37.50

    In this new edition of his seminal text, Nahser reclaims the profound philosophy of pragmatism and considers how it can be applied to the business world. He outlines a mode of inquiry that can be used to solve cognitive as well as ethical questions, to result in corporate success and a better world. more...

  • Creatividad y resolución de problemasby Brian Tracy

    Grupo Nelson 2016; US$ 7.49

    Este libro conciso revela 21 técnicas que los lectores pueden usar para comenzar inmediatamente a generar una lluvia de ideas productivas. Con ejercicios que estimulan la mente y estrategias realistas, este libro ayuda a cualquier persona a aprovechar su propio genio intuitivo. more...

  • Delegación y supervisiónby Brian Tracy

    Grupo Nelson 2016; US$ 7.49

    Esta práctica guía de bolsillo revela estrategias comprobadas para estimular el desempeño y la productividad de tus empleados.Cuando se hace de la forma correcta, la delegación y supervisión le permiten a tus empleados a aprender, a crecer, y a ser más capaces. Tu éxito subirá vertiginosamente a la vez que incrementes la calidad y cantidad de los resultados,... more...

  • Outsourcing and the Virtual Organizationby Jim Durcan

    Random House 2016; US$ 18.32

    Increasingly, companies are buying in from outside certain services and functions that would previously have been fulfilled by an internal department or employees. Companies no longer just outsource support functions, but also outsource critical areas of production or design. It lets companies focus on those activities where they have real competitive... more...

  • Uncertainty and Strategic Decision Makingby Kristian J. Sund; Robert J. Galavan; Anne Sigismund Huff

    Emerald Publishing Limited 2016; US$ 120.00

    In this book, leading researchers on Managerial and Organizational Cognition consider the foundations of individual and social cognition and their effect on strategic decision-making. more...

  • Multinational Companies in Chinaby Xin Guo; Frank T. Gallo

    Emerald Publishing Limited 2017; US$ 40.00

    Multinational companies have been arriving and doing business in China for over 25 years. But some mistakes of managing these businesses are strikingly common and detrimental to business. This book explores those mistakes in both a cultural and managerial context, providing guidance. more...