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- McGraw-Hill Education 2006; US$ 40.00
At last: a comprehensive sales manager's reference tool for building management and leadership skills. From hiring new talent to forming a broad, cohesive strategy for the team's future, The Essential Sales Management Handbook has it all, featuring: Best practices for building strong team relationships,motivating sales professionals to sell... more...
- Hodder & Stoughton 2015; Not Available
Research evidence shows that most of what we are told about Sales is wrong. For example: - You can be persistent without seeming pushy - Too much eye contact creates a negative impression with customers - Closing sales is not necessary. There is a raft of myth and hearsay around Sales, as well as thousands of books, most of which... more...
- McGraw-Hill Education 1997; US$ 22.00
In this revised edition of her best-seller, noted sales consultant Linda Richardson offers salespeople the tools they need to successfully use customer-focused, dialogue selling. Featuring real-world dialogue samples, helpful dos and don?ts, self-tests, checklists, and other useful tools, this guide offers insight on every aspect of face-to-face selling,... more...
- Hodder & Stoughton 2015; Not Available
What do productive people know that the rest of us don't? Do they have a secret recipe for success? Is there a special alchemy to make it work? The Secrets of Great Salespeople reveals the 50 things you need to know to sell. Some will surprise you, and all will inspire you. Put these 50 simple strategies together and you... more...
- Business Expert Press 2014; US$ 19.95
Sales and marketing are two primary business functions that focus on creating satisfied customers. Due to their complementary orientations and objectives, these two functions are ideally positioned for a fruitful, synergetic collaboration. Unfortunately, the practical reality in many companies is far removed from this utopia. Sales and marketing personnel... more...
- Wiley 2015; US$ 18.39
Your guide to the most up-to-date selling strategies andtechniques No matter your skill level, this new edition of Selling ForDummies helps you lay the foundation for sales success with thelatest information on how to research your prospects, break downthe steps of the sales process, follow up with customers, and somuch more. Selling, when done... more...
- Wiley 2015; US$ 59.95
A thorough, comprehensive guide to the luxury goods industry forexecutives, entrepreneurs, and MBA students As key new luxury markets like China and India continue toexpand, this book gives professionals in the industry a holisticunderstanding of luxury market dynamics around the world usingrelevant data and statistics on current market trends.... more...
The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring RevenueMcGraw-Hill Education 2015; US$ 28.00
In today?s business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base?and explode their market valuation?in the most disruptive shift in business since the Industrial Revolution.... more...
- HarperCollins 2009; US$ 13.99
In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author's note. Once a product "crosses the chasm" it is faced with the "tornado," a make or... more...
- Free Press 1999; US$ 17.00
Customer Centered Selling teaches you the secret of the world-famous Xerox sales training program. For almost two decades, tens of thousands of salespeople have learned the lessons presented here by Robert L. Jolles, the Sales Trainer with the longest tenure working at Xerox Corporation today. The secret, Jolles reveals, is reversing the conventional... more...