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Sales & Selling

Most popular at the top

  • Creating a Million-Dollar-a-Year Sales Incomeby Paul M. McCord

    Wiley 2007; US$ 19.95

    In Creating a Million-Dollar-a-Year Sales Income, Paul McCord sets out a detailed, yet flexible course of action that has been proven to generate referrals in virtually any sales system or environment and in any industry. This easy-to-read reference guide features compelling real-world examples of common mistakes and solutions that will transform... more...

  • How to Talk to Customersby Diane Berenbaum; Tom Larkin

    Wiley 2011; US$ 22.95

    Filled with case studies and anecdotes, How to Talk to Customers demystifies the most critical aspect of customer service: conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a proven system based on their MAGIC customer service training program. MAGIC, which stands for M... more...

  • Compensating the Sales Force: A Practical Guide to Designing Winning Sales Compensation Plansby David J. Cichelli

    McGraw-Hill Education 2003; US$ 39.95

    Compensating the Sales Force is a uniquely jargon-free, how-to guide to all major sales compensation concepts and formulas. Using real-world examples, guru David J. Cichelli: Helps readers select the right compensation strategy for their firm Provides step-by-step guidance to implementing various approaches Simplifies the mathematical formulas... more...

  • The Sales Success Handbookby Linda Richardson

    McGraw-Hill 2003; US$ 7.95

    THE MCGRAW-HILL PROFESSIONAL EDUCATION SERIES. These quick reads, based on McGraw-Hill bestsellers, are designed to meet the needs of busy people. Titles in the series focus on each book's main themes and action ideas, reduced to a manageable page count for on-the-go readers. A six-step program for hearing and understanding customers' needs, and then... more...

  • The Ultimate Sales Machineby Chet Holmes; Michael Gerber; Jay Conrad Levinson

    Penguin Group US 2007; US$ 15.00

    Chet Holmes helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus! Instead of trying to master four thousand strategies to improve your business, zero in on the few essential skill areas that make the big difference. The Ultimate Sales Machine shows you how to tune up and... more...

  • The Elements of Persuasionby Richard Maxwell; Robert Dickman

    HarperCollins 2009; US$ 15.99

    "Every great leader is a great storyteller," says Harvard University psychologist Howard Gardner. According to master storytellers Richard Maxwell and Robert Dickman, storytelling is a lot like running. Everyone knows how to do it, but few of us ever break the four-minute mile. What separates the great runners from the rest? The greats know not... more...

  • 25 Sales Strategies and Activitiesby Peter Garber

    HRD Press 2006; US$ 99.95

    25 Sales Strategies and Activities. By Peter Garber. Is your sales team stuck in a rut? Would you like to get them fired up about bringing in new customers and selling more?. 25 Sales Strategies and Activities is a unique training and development tool designed to teach sales professionals how and when to use a variety of proven sales strategies. The... more...

  • Gravitational Marketingby Jimmy Vee; Travis Miller; Joel Bauer

    Wiley 2010; US$ 26.95

    If you’re an entrepreneur, business owner, or sales professional, Gravitational Marketing offers a simple method for attracting customers without the hassle of traditional manual sales labor. If you want to sell more and work less, this book exposes the principles of easily and effortlessly attracting customers without cold calling, prospecting,... more...

  • How to Say It to Sell Itby Sue Hershkowitz-Coore

    Penguin Group US 2008; US$ 11.95

    More information to be announced soon on this forthcoming title from Penguin USA more...

  • Branding Only Works on Cattleby Jonathan Salem Baskin

    Grand Central Publishing 2008; US$ 12.99

    Most people don't know it yet, but branding is dead. Sure, we need to know about the stuff we want to buy, but the billions of dollars spent on logos, sponsorships, and jingles have little, if anything, to do with actual consumer behavior. For example: -Dinosaur-headed execs in Microsoft ads didn't help sell software. -Citibank's artsy "live richly"... more...