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Sales & Selling

  • Mr. Shmoozeby Richard Abraham

    Wiley 2010; US$ 19.95

    Do you know Mr. Shmooze ? You might. You know that person who can light up a room? Who makes business fun while making it look easy? You know that person who always thinks of that extra little something—a shared hobby, a mutual friend, passion for a cause—because he or she genuinely loves bringing people together? Believe it or not,... more...

  • The Relationship Edgeby Jerry Acuff

    Wiley 2011; US$ 21.95

    Get a practical, actionable, three-step process to build andleverage important relationships Most people know instinctively how to build positive,long-lasting relationships with spouses, friends, and evenco-workers–but few of us know how to consciously andsystematically build and maintain positive business relationships.For years, The Relationship... more...

  • Stop Acting Like a Seller and Start Thinking Like a Buyerby Jerry Acuff; Wally Wood

    Wiley 2010; US$ 24.95

    Praise for stop acting like a seller and Start Thinking Likea Buyer " Stop Acting Like a Seller and Start Thinking Like aBuyer is a book that teaches you emphatically that 'wordsmatter.' If you want to set yourself apart from others, whetheryou're selling a product or a concept, this is a book to read. Notonly will you learn how to prepare for... more...

  • If You Build It Will They Comeby Rob Adams

    Wiley 2010; US$ 24.95

    Know if you'll hit your targets before pulling the trigger onany marketing plan More than sixty five percent of new products are commercialfailures, and if you compound this with a recession, now more thanever you can't afford to be wrong. In If You Build It Will TheyCome, business professor and strategy consultant Rob Adamsshows you how to make... more...

  • The Challenger Saleby Brent Adamson; Matthew Dixon

    Penguin Books Ltd 2012; US$ 23.98

    In The Challenger Sale , Matthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships... more...

  • The Challenger Customerby Brent Adamson; Matthew Dixon; Pat Spenner; Nick Toman

    Penguin Publishing Group 2015; US$ 28.95

    As the bestseller The Challenger Sale proved, challenging the customer is now the key to sales success. But it turns out that?s only half the story.  It?s not just that you challenge but who you challenge that really matters.  To win today, you need a Challenger inside the customer organization?a mobilizer. Picture your ideal customer: collegial,... more...

  • IT für Kunden: Qualitätsmanagement bei Customer Relationship Managementby Kamilla Aga

    Diplomica Verlag 2014; US$ 18.00

    Dieses Buch beschäftigt sich konkret mit Qualitätsmanagement im IT-Bereich, wobei speziell auf Customer Relationship Management eingegangen wird.Zu Beginn werden die Grundlagen des IT-Qualitätsmanagement erläutert, um anschließend die Ziele und Problemfelder von IT-QM zu analysieren. Im dritten Kapitel wird ein Grundverständnis der Ziele und Problemfelder... more...

  • Effective Sales Force Automation and Customer Relationship Managementby Raj Agnihotri

    Business Expert Press 2010; US$ 19.95

    As we move deeper into the 21st century, firms continue to struggle with the implementation of sales force technology tools and the role they play in sales representative performance. Foreseeing a changing environment, many sales organizations have begun to focus on technology-related strategies, business processes, and applications to adapt to these... more...

  • Conclure la venteby Michaël Aguilar

    Dunod 2014; Not Available

    Comment emporter la décision du client ? Comment surmonter l?objection de conclusion la plus difficile : «je vais réfléchir» ? Comment développer le mental des vendeurs d?élite au moment de la conclusion ? Si bon nombre de vendeurs savent parfaitement découvrir les besoins du client, argumenter ou encore négocier leur offre, ils ne savent pas toujours... more...

  • Close That Saleby John M. Akers

    Mill City Press 2010; US$ 8.95

    CLOSE THAT SALE is a no-nonsense approach to understanding the art of sales. This nuts-and-bolts publication is "not loaded with long stories" of sales conquests and failures. Instead, it a a straight-forward step-by-step guide to mastering the art of CLOSING A SALE. more...