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Sales & Selling

  • Action Research for Professional Sellingby Peter McDonnell; Jean McNiff

    Ashgate Publishing Ltd 2014; US$ 109.95

    Action Research for Professional Selling is about selling. It is also about studying and improving your practice as a salesperson. By doing this you can increase your sales, raise your professionalism and show how you hold yourself accountable for what you are doing. The book offers an innovative, practical approach to selling, underpinned by strong... more...

  • Action Research for Professional Sellingby Peter McDonnell; Jean McNiff

    Oscar Test Publisher 2014; US$ 109.95

    Action Research for Professional Selling is about selling. It is also about studying and improving your practice as a salesperson. By doing this you can increase your sales, raise your professionalism and show how you hold yourself accountable for what you are doing. The book offers an innovative, practical approach to selling, underpinned by strong... more...

  • Never Be Closingby Tim Hurson; Tim Dunne

    Penguin Group US 2014; US$ 14.99

    Everyone knows that the first rule of sales is ?always be closing.? But what if the less time you spend trying to close, the more time you can devote to helping people solve problems and seize opportunities? And what if following the new rule of sales, ?always be useful,? results in more business? If you sell and if you aim to sell better, you... more...

  • Integrated Marketing Communicationby Robyn Blakeman

    Rowman & Littlefield Publishers 2014; US$ 48.99

    New second edition: A classroom-tested, step-by-step approach to effective IMC, covering creative processes and strategies as well as changes in traditional advertising and marketing principles. more...

  • Lean Applications in Salesby Jaideep Motwani; Rob Ptacek

    Business Expert Press 2014; US$ 19.95

    Over the past decade, Lean methods and tools have helped manufacturing organizations improve their productivity levels significantly by focusing on data, systematic elimination of waste, and improvement of flow. Today many nonmanufacturing organizations are applying the powerful process improvement methods and tools employed with Lean techniques. This... more...

  • E-Commerce, E-Business and E-Serviceby Garry Lee

    Taylor and Francis 2014; US$ 169.95

    The 2014 International Conference on E-Commerce, E-Business and E-Service (EEE 2014) was held on May 1-2, 2014, Hong Kong. This proceedings volume assembles papers from various professionals, leading researchers, engineers, scientists and students and presents innovative ideas and research results focused on the progress of E-Commerce, E-Business... more...

  • Die Prize Indemnity Versicherung als Marketinginstrument zur Umsetzung hochwertiger Verkaufsförderungsmaßnahmenby Alexander Strehl; Robert Schwebler; Ute Werner

    Verlag Versicherungswirtschaft 2014; US$ 48.75

    In hart umkämpften Märkten wie beispielsweise der Möbel- oder Automobilbranche hat die Bedeutung von Verkaufsförderungsmaßnahmen in den letzten Jahren stetig zugenommen. Ziel der Veranstalter ist es dabei, mit möglichst geringen Kosten und vor allem einem festgelegten Budget eine große Wirkung, d. h. insbesondere mehr Umsatz zu erzielen.Eine Prize... more...

  • Agile Sellingby Jill Konrath

    Penguin Group US 2014; US$ 14.99

    ?Being an agile seller in today?s business environment virtually guarantees a prosperous career. You can ramp up quickly in new positions, becoming competent in record time. You can jumpstart sales of new products or services. You can instantly adjust to new market dynamics. In short, agility becomes your competitive edge.? When salespeople... more...

  • How to Design a Life Worth Smiling About: Developing Success in Business and in Lifeby Darryl Davis

    McGraw-Hill Education 2014; US$ 25.00

    You are designed to smile! If you're wondering why you don?t smile more in your life, then you may need to take a close look at why you do the things you do and why you don't do the things you know you should. What would make you smile? Starting and running your own business? Taking your corporate career to the next level? Spending more personal... more...

  • Duct Tape Sellingby John Jantsch

    Penguin Group US 2014; US$ 14.99

    Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to bestselling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It?s no longer enough to view a salesperson?s... more...