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- Wiley 2015; US$ 26.99 US$ 21.59
The easy way to get 'in' with influencer marketing Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over potential... more...
- Gildan Media Corporation 2015; Not Available
This comprehensive, powerful book for sales managers and sales people is guaranteed to end any sales force motivation problems. Supercharged Selling is the high-octane kick you need to re-energize the pursuit of your dreams. Warren Greshes shoots straight from the lip and straight at the heart of the matter. No abstract theories here, just plain talk... more...
- Ashgate Publishing Ltd 2015; US$ 109.95
The Principles of Islamic Marketing fills a gap in international business literature covering the aspects and values of Islamic business thought. It provides a framework and practical perspectives for understanding and implementing the Islamic marketing code of conduct. It is not a religious book. The Islamic Economic System is a business model adopted... more...
- Entrepreneur Press 2015; US$ 17.95
To avoid grabbing every business owner he meets by the shoulders and shaking them, millionaire maker Dan S. Kennedy has joined with marketing strategist Kim Walsh-Phillips to help business owners, private practice professionals, and professional marketers start making dollars and cents of their social media marketing. Daring readers to stop accepting... more...
Screen to Screen Selling: How to Increase Sales, Productivity, and Customer Experience with the Latest TechnologyMcGraw-Hill Education 2015; US$ 30.00
Screen to Screen Selling is one of the most powerful tools you will ever use. It?s on your desktop, your laptop, your tablet, and your smartphone. It puts face-to-face accessibility at your fingertips, delivers high impact at a low cost, and opens up a whole new world of sales possibilities. From remote business meetings to long-distance presentations... more...
- Penguin Publishing Group 2015; US$ 24.95
?Most people just laugh when they hear that the secret to success is giving . . . . Then again, most people are nowhere near as successful as they wish they were.? The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the... more...
- Palgrave Macmillan 2015; US$ 30.00
Carlos Hidalgo provides a clear roadmap and framework on how B2B organizations can implement change management and transform their Demand Generation. Case studies and excerpts from B2B marketing practitioners and ANNUITAS clients who have transformed their organizations and how they accomplished this change are incorporated throughout the book. more...
- Houghton Mifflin Harcourt 2015; US$ 27.00
A powerful way to master every performance in your career and life, from presentations and sales pitches to interviews and tough conversations, drawing on the methods the author applied as a working actor and has honed over a decade of coaching salespeople, marketers, managers, and business owners. more...
- Wiley 2015; US$ 21.00
Ditch the failed sales tactics, fill your pipeline, and crush your number Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development?prospecting. The brutal fact is the number one... more...