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Sales & Selling

  • Selling For Dummiesby Hopkins

    Wiley 2015; US$ 18.39

    Your guide to the most up-to-date selling strategies andtechniques No matter your skill level, this new edition of Selling ForDummies helps you lay the foundation for sales success with thelatest information on how to research your prospects, break downthe steps of the sales process, follow up with customers, and somuch more. Selling, when done... more...

  • Conscious Marketingby Carolyn Tate

    Wiley 2015; US$ 32.95

    In the modern economy, businesses must have heart The marketing industry is broken. Consumers are tired of interruption, push, mass media and the manipulation of marketing and advertising generally. They want to deal with honest, ethical companies that have heart and purpose and that care about serving all their stakeholders instead of their pockets.... more...

  • 30 Minuten Preise durchsetzenby Oliver Schumacher

    Gabal Verlag 2015; US$ 7.52

    Sie glauben, Kunden wollen immer nur den Preis drücken? Doch das ist falsch. Die meisten Kunden wollen nicht die billigste Leistung, sondern sie wollen den richtigen Gegenwert für ihr Geld. Also: Senken Sie nicht Ihre Preise, sondern erhöhen Sie den Wert Ihrer Leistung in der Wahrnehmung des Kunden - auf Augenhöhe. Wie das geht, zeigt Ihnen dieser... more...

  • A Reasonable Public Servant: Constitutional Foundations of Administrative Conduct in the United Statesby Lily Xiao Hong Lee; David H. Rosenbloom

    Taylor and Francis 2015; US$ 44.95

    An essential text for PA courses on Human Resource Management as well as Public Management and Law, this book illuminates the role of the reasonable public servant, who strives to perform authorized functions efficiently, yet in a manner that aligns with constitutional values embodied in the Bill of Rights. "A Reasonable Public Servant" provides a... more...

  • Russia in the Nineteenth Century: Autocracy, Reform, and Social Change, 1814-1914by A. I. U. Polunov; Thomas C. Owen; L. G Zakharova

    Taylor and Francis 2015; US$ 49.95

    This is a comprehensive interpretive history of Russia from the defeat of Napoleon to the eve of World War I. It is the first such work by a post-Soviet Russian scholar to appear in English. Drawing on the latest Russian and Western historical scholarship, Alexander Polunov examines the decay of the two central institutions of tsarist Russia: serfdom... more...

  • Spitzenleistungen im Key Account Managementby Christian Belz; Markus Müllner; Dirk Zupancic

    Franz Vahlen 2015; US$ 40.45

    Das kompakte Know-how für professionelles Key Account ManagementJedes Unternehmen bedient attraktive, aber anspruchsvolle Großkunden. Entscheidend für den Verkaufserfolg ist nur die eigene Professionalität. Einerseits gilt es, die organisatorischen Voraussetzungen im Unternehmen zu schaffen. Anderseits gehen qualifizierte Key Account-Manager systematisch... more...

  • Selling Above and Below the Lineby William "Skip" Miller

    AMACOM 2015; US$ 14.95

    Cost, service, functionality?good salespeople know the value propositions that speak to frontline managers. But there?s another crucial player in the buying decision, with an entirely different set of criteria. Top-level executives evaluate proposals from an ?above the line? perspective: ROI, time saved, risk lowered, productivity improved. Sales professionals... more...

  • The Art of Consultative Selling in ITby Venkatesh Upadrista

    CRC Press 2015; US$ 39.95

    If IT companies seek to differentiate themselves from the competition, they must turn to consultative selling. Consultative selling is analyzing the needs and challenges of your customers and selling unique services that enable your customers to reduce costs, increase profits, and improve overall business performance. The Art of Consultative Selling... more...

  • Key Account Managementby Peter Cheverton

    Kogan Page 2015; US$ 49.95

    An organization's key accounts are its lifeblood. Key account management focuses on the long-term investment of resources in customers that can offer an exceptional return on resources. But which are the key accounts? Are they the ones growing the fastest? The ones that are most financially secure? Or are they the ones that shout the loudest? Key... more...

  • The Sales Acceleration Formulaby Mark Roberge

    Wiley 2015; US$ 25.00

    Use data, technology, and inbound selling to build a remarkableteam and accelerate sales The Sales Acceleration Formula provides a scalable,predictable approach to growing revenue and building a winningsales team. Everyone wants to build the next $100 million businessand author Mark Roberge has actually done it using a uniquemethodology that he... more...