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Small Business

  • Vertrauen durch Strategieby Urs Frey

    Springer Fachmedien Wiesbaden 2016; US$ 29.99

    Dass Strategieentwicklung kein Jahresprojekt sein muss, zeigt der Autor in seinem Buch. Anhand von sieben praxistauglichen Schritten erklärt Urs Frey klar und verständlich, wie der Leser in kurzer Zeit zu einer Strategie für sein Unternehmen kommen kann. Die dafür notwendigen Arbeitsblätter stehen zum Download bereit und Praxistipps helfen über typische... more...

  • Writing Your Plan for Small Business Successby Ian Birt

    Allen & Unwin 2016; US$ 31.82

    A practical guide to creating a plan for your small business, with all the information you need to secure a bank loan and ensure it will be a success. more...

  • The Crowdfunding Handbookby Cliff Ennico

    AMACOM 2016; US$ 19.95

    In 2012, President Obama signed the Jumpstart Our Jobs (JOBS) Act into law, a groundbreaking piece of legislation that empowers privately owned companies to use crowdfunding for the purpose of raising capital. When the SEC hands down its final regulations later this year, the floodgates will open and companies will be free to compete for funding. The... more...

  • Great Answers to Tough Questions at Workby Michael Dodd

    Wiley 2016; US$ 21.50 US$ 19.96

    The essential guide to turning tough questions into positive opportunities Difficult questions can be thrown at you from your first job interview through to challenges you get when you?ve made it to the top. If you find yourself on the firing line on a regular or occasional basis this is the perfect go-to guide to help you turn tough questions... more...

  • Unternehmenszerstörerby Peter Tsao-Adolphs; Gabriele Borgmann

    Springer Fachmedien Wiesbaden 2016; US$ 29.99

    Basierend auf realen Ereignissen berichten die Autoren, wie es einer Unternehmenserbin trotz ungeregelter Nachfolge mit viel Mut und Entschlossenheit gelang, das Lebenswerk des Vaters zu bewahren und die heute rund 1.000 Arbeitsplätze der Beschäftigten zu retten. Schlüsselszenen schildern, wie sie dem geradezu übermächtigen Heer der Unternehmenszerstörer... more...

  • Momentumby Shama Hyder

    BenBella Books, Inc. 2016; US$ 24.99

    Marketing in today?s digital age has become overwhelmingly complexbut it doesn?t have to be. Success lies in stepping above of the clutter and understanding the new principles of digital marketing. To this complicated and fast-moving world, bestselling author, renowned marketer, and award-winning entrepreneur Shama Hyder brings her uniquely Zen... more...

  • Small Business Marketing Strategies All-In-One For Dummiesby Consumer Dummies

    Wiley 2016; US$ 29.99 US$ 23.99

    Small Business Marketing Strategies All In One For Dummies, in conjunction with the U.S. Chamber of Commerce, will provide all the strategies a small business owner would need to generate high-impact campaigns that result in growth and revenue. It will cover developing and evaluating your marketing needs, setting your goals, branding your message,... more...

  • Get Scrappyby Nick WESTERGAARD

    AMACOM 2016; US$ 21.95

    Shattering the myth that only big brands can do big things, Get Scrappy will help you: Demystify digital marketing in a way that makes sense for your business ? Do more with less ? Build a strong brand with something to say ? Find inspiration in unexpected places ? Create relevant and engaging content and promote it via Twitter, Facebook, and other... more...

  • Women's Small Business Start-Up Kit, Theby Peri Pakroo

    NOLO 2016; US$ 29.99

    Women's Small Business Start-Up Kit is a women?s business book of substance, not gender-pandering fluff. It concretely explains legal and bureaucratic rules--from drafting a business plan and raising start-up money to online marketing--and addresses women?s concerns without stereotyping them. more...

  • La semaine de 4 heures de Timothy Ferrissby Anastasia Samygin-Cherkaoui; 50 minutes

    Primento Digital 2016; US$ 5.99

    Une analyse concise pour comprendre rapidement tout l'intérêt du livre La semaine de 4 heures de Tim Ferriss Chef d'entreprise et investisseur américain, Timothy Ferriss se fait connaître du grand public en 2010 grâce à la parution de La semaine de 4 heures , un ouvrage dans lequel il aborde la valeur travail. En partant de sa propre expérience,... more...