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- Random House Publishing Group 2007; US$ 27.00
BONUS: This edition contains an excerpt from Chip Heath and Dan Heath's Switch . Mark Twain once observed, ?A lie can get halfway around the world before the truth can even get its boots on.? His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important... more...
- Taylor and Francis 2014; US$ 59.95
Strategy implementation - or strategy execution - is a hot topic today. Managers spend significant resources on consulting and training, in the hope of creating brilliant strategies, but all too often brilliant strategies do not translate into brilliant performance. This book presents new conceptual models and tools that can be used to implement... more...
- Penguin Books Ltd 1999; US$ 20.78
When firms are on the brink of failure, only turnaround management can restore performance and profitability. The key is to provide stability and create cash (and a breathing space) for building long-term success. This fully revised edition provides practical advice on restoring confidence through effective leadership and planning. It highlights the... more...
- HarperCollins 2012; US$ 17.99
From one of the pioneers in the field of leadership studies comes a provocative reassessment of how people lead in the digital age: in The End of Leadership , Barbara Kellerman reveals a new way of thinking about leadership?and followership?in the twenty-first century. Building off of the strengths and insights of her work as a scholar and a teacher,... more...
- Edward Elgar Publishing 2011; US$ 60.00
The Handbook of Research on Strategy Process reveals the current state of the art of strategy process research as a whole as well as emerging research initiatives. It also discusses managerial and organizational factors affecting strategy implementation. Written by a blend of both leading researchers in the field and younger, emerging scholars, this... more...
- St. Martin's Press 2011; US$ 16.99
The first book by a Coca-Cola CEO tells the remarkable story of the company's revival Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished brand image of the world's leading soft-drink company. This first book by a Coca-Cola CEO tells an extraordinary personal... more...
- Primento Digital 2014; US$ 5.99
Complete summary of Al Ries and Laura Ries' book: "The Fall of Advertising and the Rise of PR". This summary of the ideas from Al Ries and Laura Ries' book: "The Fall of Advertising and the Rise of PR" shows that none of the recent business success stories have spent much money on advertising. Instead, companies such as Starbucks and PlayStation... more...
- Business Expert Press 2009; US$ 19.95
This book is designed to meet important needs of each segment; (1) the business plan serves as a means for college students to learn about the major functions of business and how they are interrelated, (2) entrepreneurs need a business plan to provide direction in the organization and launch of a new business and secure initial capital from funding... more...