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- HarperCollins 2009; Not Available
?Eye-opening, thought-provoking, and enlightening.? ? USA Today ?An indispensable guide to the business logic of the networked era.? ?Clay Shirky, author of Here Comes Everybody ?A stimulating exercise in thinking really, really big.? ? San Jose Mercury News What Would Google Do? is an indispensable manual for survival and success in today?s... more...
- HarperCollins 2009; Not Available
In Winning , their 2005 international bestseller, Jack and Suzy Welch created a rare document, both a philosophical treatise on fundamental business practices and a gritty how-to manual, all of it delivered with Jack's trademark candor and can-do optimism. It seemed as if "no other management book," in the words of legendary investor Warren E. Buffett,... more...
- HarperCollins 2011; Not Available
?Readthis book to learn how to create a company as powerful as Apple.??Guy Kawasaki,former chief evangelist of Apple In Escape Velocity Geoffrey A. Moore, author of the marketing masterwork Crossingthe Chasm , teaches twenty-first century enterprises how to overcome thepull of the past and reorient their organizations to meet a new era ofcompetition.... more...
- HarperCollins 2010; Not Available
?[Larry Kramer?s] MarketWatch.com is not just my favorite business website, it?s my personal homepage.? ?Warren Buffett ?[Larry Kramer] is the toughest and most ethical foe imaginable. His observations reflect a deep understanding of how the media works and what consumers want.? ?Jim Cramer From Larry Kramer, the founder of MarketWatch.com and former... more...
- Random House Struik 2012; US$ 13.00
From Locker Room to Boardroom explores how former South African rugby players culled certain traits from their playing days and applied them to their enterprises in order to make a successful transition from the rugby field (the locker room) to the business world (the boardroom). Former players share the many challenges they faced and the different... more...
- SAGE Publications 2011; US$ 79.00
Covering all the core elements that business students need to know about the economic dimension of strategy, this text offers a fresh approach by also placing strategy in its social, political, and organizational context. Students are introduced to the links between strategic management and strategizing processes on the one hand and organizational... more...
- SAGE Publications 2013; US$ 76.00
This book approaches strategy-making in a way that is designed to assist most organizations develop strategy appropriate to their size, purpose and resources. It provides a much-needed guide to the strategy-making process by: elaborating the key concepts and theories of strategic management; by illustrating through case vignettes the issues... more...
- McGraw-Hill Education 2007; US$ 34.00
Robert H. Bloom is a successful entrepreneur and long-time U.S. CEO of advertising giant Publicis Worldwide. He has been responsible for countless standout marketing campaigns and has created growth strategies for companies and brands that have become global household names. Dave Conti is a writer and editor specializing in business and self-help... more...
- SAGE Publications 2004; US$ 44.46
The Practice of Making Strategy takes the student through the process of making strategy with a management team. This is a highly practical book based on a wealth of organizational applications in large and small organizations, public and not-for-profit as well as commercial settings. It presents techniques that can be used to develop a business... more...