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Strategic Planning

Most popular at the top

  • Growth Hacker Marketingby Ryan Holiday

    Profile Books 2013; US$ 11.98

    Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible. Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly used... more...

  • The Customer Rulesby Lee Cockerell

    Profile Books 2013; US$ 17.31

    Today, consumers have more choice than ever before. It's no longer enough to simply provide a service - companies who want to stay in business must also provide impeccable service with such consistency, integrity and creativity that people who experience it will not only keep coming back for more, but recommend your business to their friends, families,... more...

  • The Unwritten Laws of Finance and Investmentby Robert Cole

    Profile Books 2011; US$ 9.31

    While most financial and investment advice focuses on recent trends, or encourages consumers to buy a favoured product, this book breaks the mould, offering eternal wisdom that draws on years of expensive failures and enviable successes. Following on from the success of James Skakoon's The Unwritten Laws of Business (27,000 copies sold to date),... more...

  • The Game Changerby A. G. Lafley; Ram Charan

    Profile Books 2010; US$ 20.00

    It is by making innovation an intimate, intentional part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company that touches more than 3 billion people around the world. On the brink of collapse when he joined in 2000, it became a model for growth... more...

  • Managing Strategyby Chartered Management Institute

    Profile Books 2014; US$ 17.31

    Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options. It covers a range of topics, including: Understanding organisational culture Performing SWOT and PEST analyses Researching new markets Corporate mission and values... more...

  • The Economist: Business Strategy 3rd editionby Jeremy Kourdi

    Profile Books 2015; US$ 18.67

    The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organised and consequently disastrous. This updated guide looks at the whole process of strategic decision-making - from vision, forecasting, and resource... more...

  • Getting (More Of) What You Wantby Margaret A. Neale; Thomas Z. Lys

    Profile Books 2015; US$ 10.65

    Most of us worry that we're not very good negotiators - too quick to concede or too abrupt in our approach. But negotiation is present in almost every social interaction - we cannot avoid it. Neale and Lys present a practical new approach that will help you master this crucial everyday skill in every situation. Instead of focusing on reaching agreement... more...

  • Cognition and Strategyby Giovanni Gavetti; William Ocasio

    Emerald Group Publishing Limited 2015; US$ 164.95

    This volume has two goals. First, it intends to attract a representative sample of the most significant empirical and theoretical developments in the field of cognition and strategy. Second, it intends to take stock of these developments by proposing a preliminary synthesis of the disparate advances in this field. more...

  • Business Models and Modellingby Charles Baden-Fuller; Vincent Mangematin

    Emerald Group Publishing Limited 2015; US$ 164.95

    In this volume leading scholars from North America, Europe and Asia come together to explore the topic of business models that takes the demand side (customers and their engagement) seriously. The first part deals with the model dimension of business models. The second part deals with business models and change. more...

  • The SAGE Encyclopedia of Corporate Reputationby Craig E. Carroll

    SAGE Publications 2016; US$ 300.00 US$ 255.00

    What creates corporate reputations and how should organizations respond? Corporate reputation is a growing research field in disciplines as diverse as communication, management, marketing, industrial and organizational psychology, and sociology. As a formal area of academic study, it is relatively young with roots in the 1980s and the emergence of... more...