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Content analysis (Communication)

Most popular at the top

  • Analyzing Media Messagesby Daniel Riff; Frederick Fico; Daniel Riffe; Stephen Lacy; Frederick G. Fico

    Taylor and Francis 2006; US$ 59.95

    Analyzing Media Messages provides a comprehensive and comprehensible guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instruction on designing a content analysis study; and explores in depth research questions that recur in content analysis, in such areas as measurement,... more...

  • Big Databy Stefanie King

    Springer 2014; US$ 39.99

    Stefanie King geht in ihrem Buch der Frage nach, weshalb Big Data, trotz des hohen Wertschopfungspotentials, bis heute nicht in allen Industriezweigen und Unternehmen genutzt wird. Im ersten Teil des Buches behandelt sie die technologischen und kommunikationswissenschaftlichen Grundlagen sowie die Einsatzgebiete von Big Data. Anschließend untersucht... more...

  • Infographics For Dummiesby Justin Beegel; The Infographic World Team

    Wiley 2014; US$ 23.99

    Create stunning infographics with this hands-on guide Infographics For Dummies  is a comprehensive guide to creating data visualization with viral appeal. Written by the founder of Infographic World, a New York City based infographic agency, and his top designers, the book focuses on the how-to of data, design, and distribution to create... more...

  • PowerPoint 2007 All-in-One Desk Reference For Dummiesby Peter Weverka

    Wiley 2011; US$ 23.99

    7 books in 1—your key to PowerPoint success! Your one-stop guide to perfect presentations with PowerPoint 2007 Everybody uses PowerPoint, right? How can you make your presentations pop? Check this handy reference with its easy-to-use minibooks! Once you get going with all the cool new stuff in PowerPoint 2007, you find out how to jazz up... more...

  • Reading the Visualby Tony Schirato; Jen Webb

    Allen & Unwin 2004; US$ 36.31

    An engaging guide to the skills needed to analyse images of all kinds, and a lucid introduction to the emerging field of visual culture. more...

  • Visual Communicationby Harry Jamieson

    Intellect 2006; US$ 10.00

    We exist in a visual culture. The importance of reading and interpreting signs has become a rapidly increasing concern in recent years. This book offers an intricate theoretical perspective regarding the study of visual communication and expands the academic arena for debate concerning the visual. more...

  • Observation Pointsby Thomas Patin

    University of Minnesota Press 2012; US$ 83.00

    National parks are the places that present ideas of nature to Americans: Zion, Yosemite, Grand Canyon, Yellowstone bring to mind quintessential and awe-inspiring wilderness. By examining how rhetoric—particularly visual rhetoric—has worked to shape our views of nature and the “natural” place of humans, Observation Points offers... more...

  • Defining Visual Rhetoricsby Charles A. Hill; Marguerite Helmers

    Taylor and Francis 2012; US$ 67.95

    Images play an important role in developing consciousness and the relationship of the self to its surroundings. In this distinctive collection, editors Charles A. Hill and Marguerite Helmers examine the connection between visual images and persuasion, or how images act rhetorically upon viewers. Chapters included here highlight the differences and... more...

  • Visual Communication Research Designsby Keith Kenney

    Taylor and Francis 2010; US$ 52.95

    Visual Communication Research Designs provides a step-by-step guide for designing research involving visuals relevant to communications media. This volume explains the process from conceptualization to research questions, instrumentation, analysis, and reliability and validity checks. It also addresses the lack of sufficient methods to answer  theoretical... more...

  • Handbook of Visual Communicationby Kenneth L. Smith; Sandra Moriarty; Keith Kenney; Gretchen Barbatsis

    Taylor and Francis 2004; US$ 104.95

    This Handbook of Visual Communication explores the key theoretical areas in visual communication, and presents the research methods utilized in exploring how people see and how visual communication occurs. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and... more...