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- Rowman & Littlefield Publishers 2000; US$ 36.99
As we enter the new century, how and to what extent will the new realities of the post-Cold War world, as well as advances in communication technology, influence news reporting, public attitudes, and, most of all, foreign policy decisions on both sides of the Atlantic Ocean? In this volume, American and European scholars examine change and continuity... more...
- Rowman & Littlefield Publishers 2004; US$ 41.99
New Frontiers in International Communication Theory offers a wide-ranging assessment of the present state of the field of international communication and charts new directions for theory and research. It brings together renowned and emerging scholars who challenge the field to move beyond the limits of existing formulations, approaches, and trajectories,... more...
- Marshall Cavendish 2013; US$ 24.99
For almost two decades, the columns of journalist Tom Plate have been featured in leading newspapers of the world and have focused entirely on one gigantic subject the dynamic rise of Asia. Now, for the first time, the best of these columns has been organized into a substantial anthology, annotated with personal comments by Professor Plate,... more...
- UNP - Nebraska Paperback 2014; US$ 35.00
The proliferation of media and their ever-increasing role in our daily life has produced a strong sense that understanding media?everything from oral storytelling, literary narrative, newspapers, and comics to radio, film, TV, and video games?is key to understanding the dynamics of culture and society. Storyworlds across Media explores how media,... more...
- Wiley 2013; US$ 29.95
Political scandals have become a pervasive feature of many societies today. From Profumo to the cash-for-questions scandal, from Watergate to the Clinton-Lewinsky affair, scandals have come to play a central role in politics and in the shaping of public debate. What are the characteristics of political scandals and why have they come to assume such... more...
- Wiley 2013; US$ 26.95
We live in a world where social interaction is increasingly mediated by technological devices. In this book, Ian Hutchby explores the impact these technologies have on our attempts to communicate. Focusing on four examples - telephones, computerized expert systems at work, speech-based systems dealing with enquiries from the public, and multi-user... more...
- Wiley 2013; US$ 24.95
This book examines the implications of new communication technologies in the light of the most recent work in social and cultural theory and argues that new developments in electronic media, such as the Internet and Virtual Reality, justify the designation of a "second media age". more...
- Kohlhammer Verlag 2008; US$ 33.22
In diesem Lehrbuch und Nachschlagewerk werden 58 zentrale Konzepte der Medienpsychologie vorgestellt, die den aktuellen Wissensstand zu spezifischen Annahmen und Theorien bündeln. Die Kapitel sind einheitlich gestaltet und enthalten eine kurze Darstellung des jeweiligen Konzepts, eine detaillierte Erläuterung der zentralen Annahmen, eine Beschreibung... more...
- Diplomica Verlag 2009; US$ 33.91
The globalization and saturation of local markets lead to increased international activities of companies. In this context marketers are forced to advertise globally and to decide between standardization and differentiation of their advertisements, i.e. to either use one single idea all over the world or to make adaptations for local preferences. Besides... more...
- Franz Vahlen 2014; US$ 48.91
Medienmanagement Dieses Handbuch behandelt in übersichtlicher Weise das gesamte Themenfeld des Medienmanagements, wobei es besonderen Wert auf eine ganzheitliche und umfassende Sichtweise legt. Es versteht sich als Einführungswerk in das Medienmanagement aus betriebswirtschaftlicher Sicht. Der Stoff ist in 40 handliche, gut überschaubare Kapitel gegliedert,... more...