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Most popular at the top
- VS Verlag für Sozialwissenschaften 2008; US$ 17.83
Medienstars und -sternchen sind oftmals die Vorbilder heutiger Jugendlicher. Welche Rolle diese populären Bezugspersonen tatsächlich im Lebensalltag ihrer Fans spielen, zeichnet das Buch anschaulich und differenziert nach. Vor dem Hintergrund eines Modells medialer Beziehungen wurde mittels eines komplexen methodischen Designs untersucht, wer die Idole... more...
- Taylor and Francis 2012; US$ 24.95
There have been seismic shifts in what constitutes (the) media in recent years with technological advances ushering in whole new categories of producers, consumers and modes of delivery. This has been reflected in the way media is studied with new theories, concepts and practices coming to the fore. Media Studies: The Basics is the ideal guide to... more...
- Taylor and Francis 2009; US$ 79.95
Media Management: A Casebook Approach provides a detailed look at the major areas of responsibility that fall to the managers of media organizations, including leadership, motivation, planning, marketing, and strategic management. It provides media-based cases that promote the development of critical thinking and problem-solving skills. Addressing... more...
- Taylor and Francis 2014; US$ 48.95
Media product portfolios are rapidly becoming the predominant shared characteristic of media companies worldwide. The phenomenon involves firms from all kinds of media--newspapers, magazines, television, radio, cinema--and is found in enterprises ranging from small, local firms to large, globalized companies. This volume is the result of a coordinated... more...
- De Gruyter 1999; US$ 540.33
The series Handbooks of Linguistics and Communication Science is designed to illuminate a field which not only includes general linguistics and the study of linguistics as applied to specific languages, but also covers those more recent areas which have developed from the increasing body of research into the manifold forms of communicative... more...
- Palgrave Macmillan 2009; US$ 105.00
This book argues that we have moved into a new cultural period, automodernity, which represents a social, psychological, and technological reaction to postmodernity. In fact, by showing how individual autonomy is now being generated through technological and cultural automation, Samuels posits that we must rethink modernity and postmodernity. Part... more...
- Intellect Books Ltd 2011; US$ 32.00
This book is written by media scholars from all over Europe who are members of the Euromedia Research Group. What unites the group is the joint interest of its members in the analysis of media structures and media policy in Europe against the background of contemporary communication theories and concepts. The book has two parts: First, it looks into... more...
- John Benjamins Publishing Company 2006; US$ 149.00
Recent research in information and document design explores research by presenting reports of actual research studies in information and document design. It specifically reports on ten studies in the areas of marketing communication (part one), functional communication (part two) and online communication (part three). An introduction places the research... more...
- Springer Fachmedien Wiesbaden 2012; US$ 6.23
Robert King Merton (1910 ? 2003) gilt heute längst als Klassiker der Soziologie. Er kann als der bedeutendste Soziologe der zweiten Hälfte des 20. Jahrhunderts und als Wegbereiter einer modernen Soziologie bezeichnet werden, die das konstitutive Verhältnis von soziologischer Theorie und empirischer Forschung ins Zentrum des Interesses gerückt hat.... more...