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Mass media; Research; Methodology

Most popular at the top

  • Decoding Cultureby Andrew Tudor

    SAGE Publications 1999; US$ 48.00

    `This book represents a significant intervention and, as such, should be used on numerous cultural studies courses. In its intellectual honesty and clarity Tudor's book will stand as an authoritative basis for further developments in the coming years' - David Chaney Decoding Culture offers a concise and accessible account of the development... more...

  • Media and Communicationby Paddy Scannell

    SAGE Publications 2007; US$ 56.00

    "An excellent book providing students with a historical understanding of mass media and communication. Theories, concepts and models are intertwined throughout the chapters challenging students to critically understand and evaluate the role of mass media in society." - Stephanie Goodwin, University of Central Lancashire "In a field whose boundaries... more...

  • Leadership in Times of Changeby William G. Christ

    Taylor and Francis 1998; US$ 62.95

    This book addresses many of the issues facing new and seasoned communication and media administrators. Though there are business-oriented management and leadership books, there is no handbook--to the editor's knowledge--that emphasizes academic administration. This book fills an important gap in the literature by providing--in one place--interesting,... more...

  • Dictionary of Media Literacyby Ellen Eliceiri; Art Silverblatt

    ABC-CLIO 1997; US$ 64.00

    The ^IDictionary of Media Literacy^R is a reference work that contains key concepts, terms, organizations, issues, and individuals of note related to the field of media literacy. Media literacy is an international movement, with many countries developing media literacy programs. This work significantly contributes to the study and understanding of... more...

  • Schlüsselereignisse in der Medienberichterstattungby Elisabeth Rauchenzauner

    VS Verlag für Sozialwissenschaften 2009; US$ 40.29

    Die Theorie der Schlüsselereignisse ist ein Forschungsgebiet der Medienwissenschaft, das sich mit der Karriere von Themen in der Medienberichterstattung befasst. Elisabeth Rauchenzauner untersucht die kurz- und langfristigen Auswirkungen von Schlüsselereignissen auf die journalistische Berichterstattung, die Bedeutung von Nachrichtenfaktoren für Schlüsselereignisse,... more...

  • Handbuch Medienpädagogikby Uwe Sander; Friederike Gross; Kai-Uwe Hugger

    VS Verlag für Sozialwissenschaften 2008; US$ 49.24

    Das Handbuch Medienpädagogik liefert Studierenden, pädagogischen Praktikern und Wissenschaftlern einen fundierten und systematisch aufgebauten Überblick über Theorie, Forschung, Geschichte, gegenwärtige Diskussionspunkte und Handlungsfelder der noch verhältnismäßig jungen erziehungswissenschaftlichen Teildisziplin Medienpädagogik. Unterschiedliche... more...

  • Methoden der empirischen Kommunikationsforschungby Hans-Bernd Brosius; Alexander Haas; Friederike Koschel

    VS Verlag für Sozialwissenschaften 2012; US$ 13.43

    Dieses Buch ist eine Einführung in die wesentlichen Methoden der empirischen Kommunikationswissenschaft. Es wendet sich insbesondere an Studierende der Kommunikations- und Medienwissenschaft, die erste Erfahrung mit empirischen Methoden sammeln, und eignet sich als vertiefende Begleitung einführender Vorlesungen und als praxisorientierte Handreichung... more...

  • Media Research Techniquesby Arthur Asa Berger

    SAGE Publications 1998; US$ 68.00 US$ 62.50

    Arthur Asa Berger's essential guide to undertaking applied or practical research in media studies is designed to provide introductory techniques that allow students to engage immediately in their own research projects. In so doing, students learn various ways of conducting communication research both in theory and practice. In response to suggestions... more...

  • Why Study the Media?by Roger Silverstone

    SAGE Publications 1999; US$ 54.00

    Written as a manifesto and in order to set a new intellectual agenda, Why Study the Media? argues for the importance of the media in our culture and society and the consequent necessity of taking the media seriously as an object of enlightened but rigorous investigation. more...

  • Arguing for a General Framework for Mass Media Scholarshipby W. James Potter

    SAGE Publications 2008; US$ 56.00 US$ 51.50

    Bestselling author W. James Potter challenges media scholars and students to change the way they think about the media. more...