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  • App-Marketing als Instrument zur Kundenbindung: Erklärt an der App ?Leerlauf? für das iPhone und iPadby Matthias Krieg

    Diplomica Verlag 2014; US$ 27.77

    Wenn du kein iPhone hast, dann hast du kein iPhone. Ein Werbeslogan aus dem Hause Apple Inc. der sich einprägt. Das amerikanische Unternehmen mit dem angebissenen Apfel als Logo spielt dabei auf die Einzigartigkeit seines Smartphones an, was nicht selten zu langwierigen Diskussionen über iPhone oder Android führt. Mit dem alternativen Betriebssystem... more...

  • Appillionairesby Chris Stevens

    Wiley 2011; US$ 24.99

    Turn your app ideas into a money-making goldmine More than 10 billion apps have been downloaded from Apple's AppStore and with the right combination of original ideas, great features, solid coding, unique designs, and savvy marketing, your apps could be a part of that staggering number. This book shows you how to turn your ideas into profit-making... more...

  • Beginning iOS 6 Games Developmentby Lucas Jordan

    Apress 2013; US$ 39.99

    Game apps on iPhone and now The New iPad remain one of the most popular type of apps in the Apple iTunes App Store. Does Angry Birds ring a bell?  Now, you can learn to build game apps for the iPhone 5 and The New iPad using the new iOS 6 SDK.    Beginning iOS 6 Games Development provides a clear path for you to learn and create iPhone and iPad... more...

  • Beginning iOS Game Developmentby Patrick Alessi

    Wiley 2011; US$ 39.99

    Get in the game and start building games for the iPhone or iPad! Whether you only have a little experience with iOS programming or even none at all, this accessible guide is ideal for getting started developing games for the iPhone and iPad. Experienced developer and author Patrick Alessi presents the iOS system architecture, gives you the step-by-step... more...

  • Beginning iPhone and iPad Web Appsby Chris Apers; Daniel Paterson

    Apress 2010; US$ 39.99

    About the Authors Chris Apers has more than 13 years experience in web technologies and mobile development, including the PalmOS, webOS, and iPhone. He is a technical manager and architect at Newsweb/Lagardère Active and participates in open source projects such as porting development libraries and software to mobile devices. With the creation of the... more...

  • Blogging For Dummiesby Amy Lupold Bair; Susannah Gardner

    Wiley 2013; US$ 24.99 US$ 19.99

    The best book on blogging, updated and better than ever! The blogosphere keeps changing and evolving, and so does this top blogging guide. A terrific book whether you're just starting out or are already blogging regularly, this book provides solid information on blogging basics, the anatomy of a good blog, and the tools you need to get started.... more...

  • Cocos2d Game Development Blueprintsby Jorge Jordán

    Packt Publishing 2015; US$ 29.99

    Whether you are a passionate gamer, like developing, or are just curious about game development, this book is for you. The book has been written to teach 2D game development to app developers and to teach Objective-C to game developers, as learning Cocos2d is the perfect step for both roles. more...

  • Complete CLby Ted Holt

    MC Press 2012; US$ 79.95

    Updated with the latest innovations to this quintessential programming language, the new edition of this comprehensive resource to Command Language (CL) covers all aspects of the language from basics to advanced topics. New functions have been added to CL by IBM and this manual provides detailed coverage on topics such as the INCLUDE command, new... more...

  • Creating iPhone Apps with Cocoa Touch: The Mini Missing Manualby Craig Hockenberry

    O'Reilly Media 2010; US$ 4.99

    Creating iPhone Apps with Cocoa Touch: The Mini Missing Manual walks you through developing your first iPhone App and introduces you to your programming environments and tools: Cocoa Touch, Interface Builder, Xcode, and the Objective-C programming language. If you're a Java or C developer, this eBook is your fast track to App development. This eBook... more...

  • Das iPad als neuer Distributionskanal der Zeitungsbranche: Inhaltsstrategien, Erlösmodelle, Preisgestaltung, Organisation, Perspektiven und Herausforderungenby Natalia Karbasova

    Diplomica Verlag 2014; US$ 41.66

    Die Markteinführung des ersten Tablets iPad im April 2010 löste große Hoffnungen in der Medienbranche aus. Bis heute haben mehrere Zeitungs- und Zeitschriftenverlage ihre iPad - Apps eingeführt, um einen neuen Vertriebskanal zu gestalten. Denn damit erhoffen sich die Verlage die anhaltenden Schwierigkeiten zu überwinden, wie etwa die schwächer werdende... more...