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- Pearson Education 2014; US$ 31.99
Most of today?s books on color lean in one of two directions: toward heavy-handed theory-speak or toward ready-to-use palettes that will likely be out-of-step before the book has received its first coffee stain. Color For Designers leans in neither direction, instead choosing to simply tell it like it is while bringing home the timeless thinking behind... more...
- Pearson Education 2015; US$ 31.99
Designers or other creative professionals who create digital documents are always looking for ways to make their products more appealing to the user. One way of doing that is to increase reader engagement by building interactive animated effects into their designs. Creating Animations in Adobe InDesign One Step at a Time teaches the reader not only... more...
- Pearson Education 2013; US$ 19.99
FOREWORD BY ELLEN LUPTON Critiqued takes you on a journey with designer Christina Beard through an iterative design experiment. With her poster in tow, she meets with leading designers, writers, and curators. At each stop, the participant critiques the poster and talks about his or her own design process. Based on their conversation, Christina redesigns... more...
- Pearson Education 2011; US$ 34.99
The Start-to-Finish, Best-Practice Guide to Implementing and Using DITA Darwin Information Typing Architecture (DITA) is today?s most powerful toolbox for constructing information. By implementing DITA, organizations can gain more value from their technical documentation than ever before. Now, three DITA pioneers offer the first complete... more...
- Pearson Education 2013; US$ 27.99
The world needs beautiful design. But aesthetics are inherently subjective. In Design Currency, authors Jenn and Ken Visocky O?Grady show you how to frame the value of your design work in terms that your business partners will both understand and respect. An actionable resource, Design Currency empowers you to do your job with less pushback on aesthetic... more...
- Pearson Education 2011; US$ 35.99
In Design by Nature: Using Universal Forms and Principles in Design, author Maggie Macnab takes you on an intimate and eclectic journey examining the unending versatility of nature, showing how to uncover nature?s ingenuity and use it to create beautiful and compelling designed communications. Written for designers and creative thinkers of all... more...
- Pearson Education 2012; US$ 35.99
If you're a print designer or other creative professional who needs to create digital documents for multiple devices, you will be thrilled with the powerful new tools in Adobe InDesign CS6. Now you just need to know what to do with them. Digital Publishing with Adobe InDesign CS6 examines not just the How of using the tools, but also the When... more...
- Pearson Education 2013; US$ 31.99
Who are history's most influential graphic designers? In this fun, fast-paced introduction to the most iconic designers of our time, author John Clifford takes you on a visual history tour that?s packed with the posters, ads, logos, typefaces, covers, and multimedia work that have made these designers great. You?ll find examples of landmark... more...
- Anthem Press 2013; US$ 1.99
Sometimes you will need to think outside the box and engage in guerrilla marketing techniques when marketing your book in a day. Guerrilla marketing is an advertising strategy in which low-cost, innovative means are used, often locally or with co-ordinated activities in different locales to promote your book. You can do so by preparing your own book... more...
- Pearson Education 2013; US$ 19.99
Always wanted to learn how to draw? Now?s your chance. Kean University Teacher of the Year Robin Landa has cleverly disguised an entire college-level course on drawing in this fun, hands-on, begging-to-be-drawn-in sketchbook. Even if you?re one of the four people on this planet who have never picked up a pencil before, you will learn how to transform... more...