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Electronic Commerce

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  • Effortless E-Commerce with PHP and MySQLby Larry Ullman

    Pearson Education 2013; US$ 35.99

    In this comprehensive guide to creating e-commerce website using PHP and MySQL, renowned author Larry Ullman walks you through every step?designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order?always with... more...

  • Sell it on eBayby Jim Heid; Toby Malina

    Pearson Education 2005; US$ 19.99

    eBay can mean big business, but only if you know how to use the auction site effectively. To ensure that your wares don?t just sell, but sell quickly, at the desired price, and without any complications in shipping or payment, you need this no-nonsense guide. This artfully designed book by eBay aficionados Jim Heid and Toby Malina delivers... more...

  • Selling Collectibles on eBay (Digital Short Cut)by Michael Miller

    Pearson Education 2006; US$ 14.99

    Of all the categories of products for sale on eBay, the collectibles category is both the largest and the most complex. If you're selling a particular type of collectible - from pinbacks to Pez dispensers - how do you effectively list your products for auction and maximize your sales and profits?   Selling Collectibles on eBay is a targeted,... more...

  • The PayPal Official Insider Guide to Growing Your Businessby Michael Miller; PayPal Press

    Pearson Education 2011; US$ 23.99

    As a businessperson, you know that the online market presents a vast, largely untapped opportunity. But how do you go about making the most of that opportunity? Whether you're one of the many merchants already using PayPal--or thinking about becoming one--this book will show you how PayPal can help integrate services like credit card payments, subscription... more...

  • Reaching a Global Online Audienceby Matthew McCool

    O'Reilly Media 2007; US$ 9.99

    Internationalizing web sites used to focuson adapting currency formats, timezones, and translation. Although theseare important technical considerations,much more is required to adapt a web sitefor global users. This guide explains several of the deepestdimensions of culture and then uses theseintercultural human factors for adaptingthe interface,... more...

  • Lead Generation on the Webby Thomas Myer

    O'Reilly Media 2007; US$ 27.99

    Are you a small-business owner, consultant, or marketing manager for a big company selling an intangible service or hard-to-understand product? Does it take a while to gain your customer's trust and make the sale?If you answered "yes" to any of these questions, this Short Cut will walk you through a step-by-step process for generating leads and sales.This... more...

  • The Global eBook Market: Current Conditions & Future Projectionsby Ruediger Wischenbart

    O'Reilly Media 2011; US$ 0.00

    The Global eBook Report documents and analyses how ebook markets emerge in the US, UK, continental Europe, Brazil, China, India, Russia, and the Arab world. It combines the best available data and references to specialized local actors, with thematic chapters, focusing on critical policy debates and on key driving forces, notably ebook bestsellers... more...

  • The Global eBook Market: Current Conditions & Future Projectionsby Ruediger Wischenbart

    O'Reilly Media 2011; US$ 0.00

    The Global eBook Report documents and analyses how ebook markets emerge in the US, UK, continental Europe, Brazil, China, India, Russia, and the Arab world. It combines the best available data and references to specialized local actors, with thematic chapters, focusing on critical policy debates and on key driving forces, notably ebook bestsellers... more...

  • Introduction to Online Payments Risk Managementby Ohad Samet

    O'Reilly Media 2013; US$ 0.00

    If you've been tasked with building a team to handle risk management for online payments (RMP), this practical introduction provides a framework for choosing the technologies and personnel you need. Author and financial services executive Ohad Samet explains the components of payments risk management, and presents a coherent strategy and operational... more...

  • Introduction to Online Payments Risk Managementby Ohad Samet

    O'Reilly Media 2013; US$ 0.00

    If you've been tasked with building a team to handle risk management for online payments (RMP), this practical introduction provides a framework for choosing the technologies and personnel you need. Author and financial services executive Ohad Samet explains the components of payments risk management, and presents a coherent strategy and operational... more...