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Electronic Commerce

Most popular at the top

  • Winning Results with Google AdWordsby Andrew Goodman

    McGraw-Hill Education 2005; US$ 24.99

    Don?t get lost in the digital haystack! With thousands of links for every search, the chances of your products being found online are slimmer than a needle. But there?s good news: you can pinpoint your marketing message with help from Winning Results with Google AdWords . You'll discover AdWord essentials, how to bid for and win the keywords you... more...

  • The Digital Economyby Edward J. Malecki; Bruno Moriset

    Taylor and Francis 2007; US$ 54.95

    This book provides an up-to-date account of the technologies, organizations and dynamics which constitute the digital economy, and assesses the impacts they have on regions and communities. more...

  • eBay® QuickSteps, Second Editionby Carole Matthews; John Cronan

    McGraw-Hill Education 2007; US$ 19.99

    Step-by-Step, Full-Color Graphics! Get started using eBay right away-the QuickSteps way. Color screenshots and clear instructions show you how to buy and sell just about anything. You'll learn to navigate eBay, become a member, and develop strategies for buying at the lowest prices. You'll also find out how to list your items well and price them... more...

  • The Official eBay Bible, Third Editionby Jim Griffith

    Penguin Group US 2007; US$ 24.00

    Jim ?Griff? Griffith, eBay?s official ambassador, presents the definitive sourcebook on all things eBay, for beginners to seasoned users alike. Uncle Griff, Dean of eBay Education, brings us the latest on all things eBay with the only officially endorsed and authorized guide to this phenomenal auction site. The Official eBay Bible has sold more... more...

  • Always Be Testingby Bryan Eisenberg; John Quarto-vonTivadar; Lisa T. Davis; Brett Crosby

    Wiley 2009; US$ 29.99

    Stop guessing, start testing, and enjoy greater success with your website. If you’re looking for more leads, sales, and profit from your website, then look no further than this expert guide to Google’s free A/B and multivariate website testing tool, Google Website Optimizer. Recognized online marketing guru and New York Times bestselling... more...

  • 101 Ways to Promote Your Tourism Business Web Siteby Susan Sweeney

    Maximum Press 2008; US$ 33.95

    Full of practical, proven techniques and step-by-step strategies, this informative resource teaches internet tourism businesses how to attract visitors and convert them into paying customers. With a design that allows each chapter to stand on its own, the book provides easy and immediate implementation for a variety of promotion strategies, including... more...

  • 1000 Best eBay Success Secretsby Greg Holden

    Sourcebooks, Inc. 2006; US$ 10.99

    Anyone can make a profit on eBay by using this one-of-a-kind resource. more...

  • The Perfect Storeby Adam Cohen

    Little, Brown and Company 2008; US$ 9.99

    When Pierre Omidyar launched a clunky website from a spare bedroom over Labor Day weekend of 1995, he wanted to see if he could use the Internet to create a perfect market. He never guessed his old-computer-parts and Beanie Baby exchange would revolutionize the world of commerce. Now, Adam Cohen, the only journalist ever to get full access to the... more...

  • SocialCorpby Joel Postman

    Pearson Education 2008; US$ 23.99

    This book will help companies of all sizes develop and implement a strategy to become a SocialCorp, a company that has adopted social media intelligently and effectively, in a way that does not compromise the company's primary obligations as a corporation. While the conversational and engagement values of social media are well understood, many social... more...

  • Metadata and Semanticsby Miltiadis D. Lytras

    Springer 2008; US$ 169.00

    Based on the 2007 Conference on Metadata and Semantics Research (MTSR), this title brings together world class leaders to contribute their research and information on metadata and semantics applied to library management, e-commerce, e-business, information science and librarianship, to name a few. more...