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Electronic Commerce

Most popular at the top

  • Social Media Marketing For Dummiesby Shiv Singh

    Wiley 2009; US$ 19.99

    Learn how easy it is for your market to get your message Nowadays, if you’re not tweeting, Facebooking, or blogging, what are you doing? Everyone has a Twitter account, a Facebook page, or a blog—even celebrities! With the popularity of social networking comes the need to learn about social media marketing. Social media marketing is a... more...

  • Starting an eBay Business For Dummiesby Marsha Collier

    Wiley 2011; US$ 19.99

    The gold standard for eBay users who want to get serious about selling Want to turn your eBay use into a steady revenue stream? Come to where everyone starts, with a copy of the latest edition of Starting an eBay Business For Dummies . EBay superstar author Marsha Collier packs the fourth edition of her mega-selling book with everything you need... more...

  • The Nasdaq Trader's Toolkitby M. Rogan LaBier

    Wiley 2002; US$ 47.50

    Nothing has changed the markets more in the last few years than the advent of direct access, the combination of NASDAQ Level II quotes and direct order routing which together enable savvy traders to "hit" bids and offers and go up against the market makers. But just having access to these tools is not enough. Knowing how to use the tools-quickly and... more...

  • Marketing on the Internetby Susan Sweeney

    Maximum Press 2002; US$ 31.50

    This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate... more...

  • Achieving Business Value from Technologyby Tony Murphy

    Wiley 2002; US$ 70.00

    PRAISE FOR ACHIEVING BUSINESS VALUE FROM TECHNOLOGY "Clearly, IT investments have never before played such a critical part in business growth. The book addresses the weakness existing in most management systems involving the lack of a systematic process to realize the economic benefits of the IT investment and provides a clear A-Z methodology... more...

  • Business Process Managementby Roger Burlton

    Pearson Education 2001; US$ 36.00

    Business processes are the production lines of the new economy. When they fail us, our products and services fail our customers, and our business fails its owners. The more businesses change, the more they must concern themselves with their stakeholder relationships and manage their processes so that technologies and organization designs have a common... more...

  • The eBay Millionaireby Amy Joyner

    Wiley 2005; US$ 22.95

    Proven strategies and the latest selling tips from eBay's most elite merchants With an estimated 200,000 people making a full-time living selling goods on eBay, and millions more earning a part-time income, it's clear that eBay can create some impressive profits for those who know what they're doing. The eBay Millionaire profiles 25 of eBay's elite... more...

  • The Future of e-Marketsby Martin Bichler

    Cambridge University Press 2001; US$ 46.00

    This 2001 book combines economics and computer science to present the multi-billion dollar internet auction industry. more...

  • Business Transformation Through Web Servicesby Wendy Currie; Xinkun Wang; Dishanth Weerakkody

    Emerald Group Publishing Limited 2004; US$ 199.00

    Despite the vendor ?hype? surrounding e-business, the dot.com collapse and economic decline in the technology sector has led many firms to question the value-creating aspects of e-business models. This special issue on Business transformation through Web services explores the business-specific and technical dimension of this emerging model.Previously... more...

  • E-commerce Relationship Marketing by Jerry Fjermestab; Nicholas C. Romano Jr

    Emerald Group Publishing Limited 2004; US$ 199.00

    E-commerce marketing is at the intersection of information systems technology (i.e. supply chain management, enterprise resource planning, customer relationship management), traditional marketing, and the customer interface. In the broader sense E-commerce marketing is comprised of electronic-based activities that facilitate manufactured goods and... more...