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Most popular at the top
- Springer 2009; US$ 239.00
Telecommunication markets are characterized by a dynamic development of technology and market structures. This book covers a vast range of subjects from the intricacies of market regulation to new markets for mobile and internet-related services. more...
- DK Publishing 2009; US$ 19.95
The web-based basics! Aspiring web entrepreneurs will find here everything they need to know about starting and running their own small-scale online business. Whether they intend to sell goods, services, subscriptions, or advertising, this book provides them with the specific nuts and bolts of planning, designing, building, hosting, marketing,... more...
- British Computer Society 2008; US$ 48.99
Technology continues to drive changes in the way we do business with ever increasing numbers of companies relying on electronic tools to carry out their business functions. IT professionals have a greater role to play in the success of these businesses. This book enables a better understanding of the IT/business interface. more...
- Pearson Education 2010; US$ 31.99
In this comprehensive guide to creating an e-commerce Web site using PHP and MySQL, renowned author Larry Ullman walks you through every step?designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order?always... more...
- Wiley 2011; US$ 19.99
The gold standard for eBay users who want to get serious about selling Want to turn your eBay use into a steady revenue stream? Come to where everyone starts, with a copy of the latest edition of Starting an eBay Business For Dummies . EBay superstar author Marsha Collier packs the fourth edition of her mega-selling book with everything you need... more...
- O'Reilly Media 2010; US$ 23.99
Do you know what people do when they visit your website or web app? Or how much the site contributes to your bottom line? Google Analytics keeps track and makes it easy for you to learn precisely what's happening. This hands-on guide shows you how to get the most out of this free and powerful tool -- whether you're new to Google Analytics or have... more...
- Maximum Press 2002; US$ 31.50
This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate... more...
- Wiley 2002; US$ 70.00
PRAISE FOR ACHIEVING BUSINESS VALUE FROM TECHNOLOGY "Clearly, IT investments have never before played such a critical part in business growth. The book addresses the weakness existing in most management systems involving the lack of a systematic process to realize the economic benefits of the IT investment and provides a clear A-Z methodology... more...
- Pearson Education 2001; US$ 36.00
Business processes are the production lines of the new economy. When they fail us, our products and services fail our customers, and our business fails its owners. The more businesses change, the more they must concern themselves with their stakeholder relationships and manage their processes so that technologies and organization designs have a common... more...