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Electronic Commerce

Most popular at the top

  • Beyond E-Businessby Paul Grefen

    Taylor and Francis 2015; US$ 59.95

    In Beyond E-Business: Towards Networked Structures Paul Grefen returns with his tried and tested BOAT framework for e-business, now fully expanded and updated with the very latest overview of digitally connected business; from business models, organization structures and architecture, to information technology. What used to be termed "e-business"... more...

  • The Ultimate Guide to Search Engine Marketingby Bruce Brown

    Atlantic Publishing Group 2007; US$ 9.95

    Is your ultimate goal to have more customers come to your website? You can increase your website traffic by more than 1,000 percent through the expert execution of Pay Per Click Advertising. With PPC advertising you are only drawing highly qualified visitors to your Web site! PPC brings you fast results and you can reach your target audience with... more...

  • The Complete Guide to E-mail Marketingby Bruce Brown

    Atlantic Publishing Group 2007; US$ 14.95

    Researchers estimate that e-mail marketing revenues have recently surpassed $1.8 billion dollars annually. Are you getting your share? According to Jupiter Research, 93 percent of U.S. Internet users consider e-mail their top online activity. E-mail is a fast, inexpensive, and highly effective way to target and address your audience. Companies like... more...

  • How to Stop E-Mail Spam, Spyware, Malware, Computer Viruses, and Hackers from Ruining Your Computer or Networkby Bruce Brown

    Atlantic Publishing Group 2010; US$ 14.95

    It seems like everywhere you go on the Internet, there is spam, spyware, and the risk of viruses infecting your computer and ruining your online experience. In businesses alone, according to Nucleus Research Inc. spam costs more than $712 per employee each year in productivity and computing resources and the estimation on money lost by businesses... more...

  • How to Build Your Own Website With Little or No Moneyby Bruce Brown

    Atlantic Publishing Group 2010; US$ 19.95

    Just 20 years ago, the Web went world wide ? and you could count the number of Web sites on one hand. Today, there are about 9 billion active Web sites, with thousands more going live every day. Creating a Web site can be a great way to market a new product, promote your business plan, promote yourself, or simply share a few details about your life... more...

  • Modern Lifestyles: Coupon Royale: Save Money with Online Coupon Sitesby Delany McBay

    Hyperink 2012; US$ 2.99

    Shopping for an item used to mean paying a premium for buying from a local store, but the rise of e-commerce has all but leveled that issue. With millions of sales and coupon sites already operating, and millions more opening every day, the web has truly become a buyer's market, with price competition-both online and off-continually driving down prices.... more...

  • The Nasdaq Trader's Toolkitby M. Rogan LaBier

    Wiley 2002; US$ 47.50

    Nothing has changed the markets more in the last few years than the advent of direct access, the combination of NASDAQ Level II quotes and direct order routing which together enable savvy traders to "hit" bids and offers and go up against the market makers. But just having access to these tools is not enough. Knowing how to use the tools-quickly and... more...

  • Marketing on the Internetby Susan Sweeney

    Maximum Press 2002; US$ 31.50

    This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate... more...

  • Achieving Business Value from Technologyby Tony Murphy

    Wiley 2002; US$ 70.00

    PRAISE FOR ACHIEVING BUSINESS VALUE FROM TECHNOLOGY "Clearly, IT investments have never before played such a critical part in business growth. The book addresses the weakness existing in most management systems involving the lack of a systematic process to realize the economic benefits of the IT investment and provides a clear A-Z methodology... more...

  • Business Process Managementby Roger Burlton

    Pearson Education 2001; US$ 36.00

    Business processes are the production lines of the new economy. When they fail us, our products and services fail our customers, and our business fails its owners. The more businesses change, the more they must concern themselves with their stakeholder relationships and manage their processes so that technologies and organization designs have a common... more...