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- Palgrave Macmillan 2009; US$ 110.00
This book examines the developments in electronic markets in relation to three key areas: online retailing, electronic collaboration and electronic marketplaces. Each chapter is authored by leaders in their field providing cutting edge perspectives on how to take advantage of electronic markets. more...
- Wiley 2009; US$ 21.59
Expert advice helps seniors find bargains and make money on eBay eBay is a great place to help seniors find bargains or supplement their income by selling items. This book offers the basics on buying or selling on eBay with confidence in a format that's ideal for the senior audience, including a larger print format than traditional For Dummies books.... more...
- Wiley 2010; US$ 19.99
Straightforward advice on building and launching a mobile marketing plan Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may... more...
- St. Martin's Press 2007; US$ 20.99
In 1998, Michael Parness was a struggling playwright and screenwriter who was leaving the stability of his successful sports memorabilia business to write full-time. Following the advice of a stockbroker, he invested his nest egg of $150,000. But the October 1998 crash gutted his portfolio by 80% and his stocks failed to recover. With virtually no... more...
- Random House 2010; US$ 12.24
Google is now a dominant force on the Internet, guiding millions of searches and online purchases every day. Understanding how it works and how to make the most of it is therefore essential to anyone building or running a website, whether for business or as a hobby. This easy-to-follow guide explains not only how Google actually sifts the billions... more...
- Springer 2010; US$ 99.00
NFC ist eine systematische Weiterentwicklung von kontaktloser Smartcard- und Reader-Technologie. Das Buch ?Anwendungen und Technik von NFC? ist das Standardwerk zur NFC-Technologie. Es bietet einen umfassenden Überblick über Grundlagen, Technik und Anwendungszenarien von NFC. Für Praxis und Ausbildung kann es sowohl als Einführung sowie als Grundlagen-... more...
- Wiley 2010; US$ 32.00
Whether you’re new to eBay or an existing business looking to expand online, this bumper book covers all the essentials in one up-to-date and definitive guide. Written by a team of eBay experts this readable guide is packed with advice on setting up your shop front, choosing the right things to sell, presenting and promoting your items, delivering... more...
- Pearson Education 2011; US$ 19.99
YouTube?s 120 million viewers are a tempting target for any business, large or small. How can you tap into the potential of YouTube to promote your business and sell your products or services? YouTube marketing is easy enough that any business can do it. All you need is some low-cost video equipment?and a winning strategy. After you figure... more...
- Plunkett Research, Ltd. 2011; US$ 299.99
Market research guide to the e-commerce and Internet business?a tool for strategic planning, competitive intelligence, employment searches or financial research. Contains trends analysis, globalization, trade, statistical tables and an industry glossary. Includes our profiles of nearly 450 top e-commerce and internet industry firms, featuring addresses,... more...
- Pearson Education 2011; US$ 11.99
Sams Teach Yourself eBay® in 10 Minutes Michael Miller Sams Teach Yourself eBay in 10 Minutes offers straightforward, practical answers when you need fast results. By working through 10-minute lessons, you learn everything you need to know to shop for, purchase, and sell items on eBay?safely and securely. 10 minutes is all... more...