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Electronic Commerce

Most popular at the top

  • The Emerging Digital Economyby Börje Johansson; Charlie Karlsson; Roger Stough

    Springer 2006; US$ 209.00

    The technology dynamics of the digital age continue to impact where industries and firms locate and cluster geographically. This book provides a balanced view of the "New Economy" or "Digital Economy" perspective and through analyses illustrates where dynamics seem to be emerging and where more traditional patterns seem to be holding. more...

  • E-Mail Marketing For Dummiesby Arnold

    Wiley 2007; US$ 17.59

    E-mail seems like a terrific marketing tool — until you think about all that spam clogging up your own inbox. But of course YOUR message isn’t spam. So how do you use e-mail to market without becoming a spammer? Done properly, e-mail marketing is highly effective. E-Mail Marketing For Dummies can help you send your message to the inboxes... more...

  • Reshaping Your Business with Web 2.0by Vince Casarez; Billy Cripe; Jean Sini; Philipp Weckerle

    McGraw-Hill Education 2008; US$ 42.00

    Integrate Web 2.0 trends and technologies into the enterprise Written by a team of experts from the Web 2.0 community and Oracle Corporation, this innovative guide provides a blueprint for leveraging the new culture of participation in an enterprise environment.  Reshaping Your Business with Web 2.0 offers proven strategies for the successful... more...

  • Business-to-Business Internet Marketingby Susan K. Jones

    Maximum Press 2008; US$ 34.95

    Updated with cutting-edge online examples and the latest success stories, this accessible handbook will enable any company to profit from business-to-business techniques. Practical yet visionary, this resource provides a blueprint for success by explaining seven proven strategies for increasing profits by direct marketing. Chapters include website... more...

  • Build an eBay Business QuickStepsby Carole Matthews; John Cronan

    McGraw-Hill Education 2008; US$ 21.99

    Step-by-Step, Full-Color Graphics! Get your eBay business started right away--the QuickSteps way. Color screenshots and clear instructions show you how to establish and run a profitable eBay business in no time. Follow along and learn how to create a business plan, build inventory, set up processing centers, create appealing listings, set up... more...

  • The 200 Best Home Businessesby Katina Z. Jones

    F+W Media 2005; US$ 12.95

    Tired of your humdrum workday routine? Looking for a new an exciting career path that allows you to be your own boss and make your own rules? The 200 Best Home Businesses is the book for you. This completed revised and update 2nd edition profiles 200 of the best and most profitable businesses that you can run from your home Inside, you'll find jobs... more...

  • The Official Alibaba.com Success Guideby Brad Schepp; Debra Schepp

    Wiley 2009; US$ 24.95

    The official guide to making a bundle buying and selling through Alibaba.com, the world's largest online B2B marketplace Alibaba.com is the world's leading global business-to-business online marketplace. People around the world use it every day to import and export products for big profits. But newcomers are often overwhelmed by the sheer number of... more...

  • Home-Based Business For Dummiesby Paul Edwards; Sarah Edwards; Peter Economy

    Wiley 2009; US$ 15.99

    Expert tips and advice on starting a home-based business Starting your own home-based business is a great way to supplement your income in these tough economic times. With thirty percent new and revised material, Home-Based Business For Dummies, 3rd Edition gives you the most current and up-to-date information you need to navigate your way through... more...

  • Web 2.0 and Social Networking for the Enterpriseby Joey Bernal

    Pearson Education 2009; US$ 31.99

    The Hands-On Guide to Thriving with Web 2.0 and Social Networking Deepen employee and coworker relationships, improve productivity, strengthen collaboration, and boost creativity Embrace, support, and manage social networking so it works for you, not against you Best practices and new case studies from IBM ® and many of its most innovative... more...

  • Get Rich with Twitter: Harness the Power of the Twitterverse and Reach More Customers than Ever Beforeby Dennis L. Prince

    McGraw-Hill Education 2010; US$ 19.95

    Master today?s most powerful marketing tool for instant customer engagement! Today?s customers have no patience for a long-winded marketing pitch. What they want is useful and engaging information?in 140 characters or less. The most successful campaigns these days are short, sweet, and right to the point. Get Rich with Twitter reveals the... more...