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Electronic Commerce

Most popular at the top

  • Mobile Marketing For Dummiesby Michael Becker; Arnold

    Wiley 2010; US$ 19.99

    Straightforward advice on building and launching a mobile marketing plan Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may... more...

  • eBay For Dummiesby Marsha Collier

    John Wiley & Sons, Inc. 2004; US$ 21.99

    eBay is the world's #1 online shopping destination and can be a bit intimidating for first-time users. Thankfully, though, the latest edition of eBay For Dummies addresses all the issues a first-time or inexperienced eBay user will confront. Readers will be up to date in no time on the latest changes in the eBay interface, fee structure, and methods... more...

  • Starting an Online Business For Dummiesby Greg Holden

    John Wiley & Sons, Inc. 2005; US$ 24.99

    So you want to own your own business, be your own boss, set your own hours, and make real money. If you’re comfortable with computers and have a marketable idea, service, or product, this guide will help you become an ontrepreneur (online entrepreneur). It covers everything you need to know to set up shop in cyberspace. You’ll find out... more...

  • E-commerce in SMEs Conceptual Contextual and Empirical Perspectivesby Harry Matley

    Emerald Group Publishing Limited 2004; US$ 199.00

    The current issue is the second collection of articles that focuses specifically upon various aspects of the e-revolution and its impact upon small and medium-sized enterprises (SMEs). The remarkable success of the first special issue on this topic (JSBED, Vol.Previously published in: Small Business and Enterprise Development, Volume 11, Number 2,... more...

  • Securing Web Services with WS-Securityby Jothy Rosenberg; David Remy

    Pearson Education 2004; US$ 35.99

    The most up to date, comprehensive, and practical guide to Web services security, and the first to cover the final release of new standards SAML 1.1 and WS-Security. Comprehensive coverage and practical examples of the industry standards XML Signature and XML Encryption, and the first book to cover the final WS-Security and SAML 1.1 specifications.... more...

  • Absolute Beginner's Guide to eBay, Adobe Readerby Michael Miller

    Pearson Education 2006; US$ 15.99

    A new edition of this title is available, ISBN-10:  0789737833 ISBN-13: 9780789737830   eBay, the world's largest online trading community, has over 125 million registered users. According to the New York Times , more than 500,000 people make a full- or part-time living on eBay. On any given day there are close to 4 million items listed for... more...

  • The eBay Billionaires' Clubby Amy Joyner

    Wiley 2007; US$ 26.50

    "IN The eBay Billionaires' Club, you will read thestories of twelve professional eBay merchants whorecognized a great business opportunity on the Internetand pursued it-some at great personal financial risk.In every case, the gamble has paid off. There are some powerful lessons to be learnedfrom these entrepreneurs, whose experiences truly runthe gamut.... more...

  • FutureShopby Daniel Nissanoff

    Penguin Group US 2007; US$ 15.00

    More information to be announced soon on this forthcoming title from Penguin USA more...

  • The Digital Economyby Edward J. Malecki; Bruno Moriset

    Taylor and Francis 2007; US$ 54.95

    Information technologies (IT) shape economic space, but we have no clear map of the cyber economy since the "digital revolution" began in the early 1970s. The Digital Economy offers an up-to-date, critical synthesis that links the various aspects of the digital or cyber economy from the perspective of real firms. A geographic approach emphasizes... more...

  • Always Be Testingby Bryan Eisenberg; John Quarto-vonTivadar; Lisa T. Davis; Brett Crosby

    Wiley 2009; US$ 29.99

    Stop guessing, start testing, and enjoy greater success with your website. If you’re looking for more leads, sales, and profit from your website, then look no further than this expert guide to Google’s free A/B and multivariate website testing tool, Google Website Optimizer. Recognized online marketing guru and New York Times bestselling... more...