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Mass Media

Most popular at the top

  • Broadcast Journalismby Peter Stewart; Ray Alexander

    Taylor and Francis 2016; US$ 59.95

    This seventh edition of Broadcast Journalism continues its long tradition of covering the basics of broadcasting from gathering news sources, interviewing, putting together a programme, news writing, reporting, editing, working in the studio, conducting live reports and more. The authors have brought the material further up to date with the integration... more...

  • British Cinema in Documentsby Sarah Street

    Taylor and Francis 2016; US$ 41.95

    British Cinema in Documents presents an introduction to the key concerns and debates in British cinema through documents, ranging from official papers to fan magazines. Sarah Street shows how such documentary material can enrich our understanding of cinema's place in national culture and shed new light on defining moments in British cinema history.... more...

  • Crossmedia-Kommunikation in kulturbedingten Handlungsräumenby Christopher M. Schmidt

    Springer Fachmedien Wiesbaden 2016; US$ 44.99

    Die AutorInnendieses Sammelbandes behandeln die Voraussetzungen und Möglichkeiten effizienterKommunikation vor allem im Bereich crossmedialer Vermittlung. Nebengrundsätzlichen Bedingungen für die Gestaltbarkeit von verbaler, nonverbaler,mündlicher und schriftlicher Kommunikation analysieren die BeiträgerInnen spezifischeFälle der Interaktion mit Zielgruppen... more...

  • European Media Policy for the Twenty-First Centuryby Seamus Simpson; Manuel Puppis; Hilde van den Bulck

    Taylor and Francis 2016; US$ 54.95

    Media policy issues sit at the heart of the structure and functioning of media systems in Europe and beyond. This book brings together the work of a range of leading media policy scholars to provide inroads to a better understanding of how effective media policies can be developed to ensure a healthy communication sector that contributes to the wellbeing... more...

  • Hybride Eventsby Colja M. Dams; Stefan Luppold

    Springer Fachmedien Wiesbaden 2016; US$ 9.99

    Colja M. Dams und Stefan Luppold zeigen anhand vonBeispielen, wie es gelingt, neben der Kontaktintensität des Events gleichzeitigdie Kontaktreichweite wesentlich zu erhöhen, indem das Live-Erlebnis mit denMöglichkeiten der digitalen Kommunikation im Internet ? als hybride Events ? kombiniertwird. Die Autoren skizzieren die Zukunft für hybride Events... more...

  • Innovation and Technologyby Nikos Vernardakis

    Taylor and Francis 2016; US$ 73.95

    Innovation has revolutionized the world economy, yet it remains often misunderstood. This textbook seeks to elucidate the nature and impact of innovation for both undergraduate and graduate students. Innovation and Technology examines the impact of innovation on both economic theory and the real world. It addresses the topic at the level of... more...

  • Media Across Bordersby Andrea Esser; Iain Robert Smith; Miguel Á. Bernal-Merino

    Taylor and Francis 2016; US$ 54.95

    This volume provides an overview of localisation practices and trends and reveals its significance in the audiovisual sector. Contributors examine translation practices including dubbing, subtitling and voice-over of finished, ?canned? material; the internationalisation and localisation of video games; regional adaptations of  entertinment television... more...

  • Robot Ecology and the Science Fiction Filmby J. P. Telotte

    Taylor and Francis 2016; US$ 70.00

    This book offers the first specific application in film studies of what is generally known as ecology theory, shifting attention from history to the (in this case media) environment. It takes the robot as its subject because it has attained a status that resonates not only with some of the key concerns of contemporary culture over the last century,... more...

  • Social Media für Führungskräfteby Stefanie Babka; Immanuel Gloeser

    Springer Fachmedien Wiesbaden 2016; US$ 44.99

    Dieses Buch bietet Ihnen einen knappen und präzisen Überblick zu den wichtigsten unternehmerischen Herausforderungen sowie Chancen und Risiken in Bezug auf Social Media. Unabhängig davon, welche Art und Größe von Unternehmen oder Abteilung Sie leiten, ob Sie Industriegüter, Konsumgüter oder Dienstleistungen anbieten ? Social Media ist ein Faktor,... more...

  • "From Beautiful Downtown Burbank"by Hal Erickson

    McFarland & Company, Inc., Publishers 2009; US$ 35.00

    Rowan and Martin's Laugh-In was one of the most unusual programs on television, defying definition as simply comedy, variety, or burlesque. The show had audiences laughing for six seasons and continues to make appearances in revivals, reunions, and salutes. This critical history of Laugh-In includes background details on the creation and creators,... more...