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- Grand Central Publishing 2002; US$ 23.62
The Aborigine's view of the world suggests that all things are interconnected. Every relationship in turn influences every other relationship. Along these same lines, this book reveals how the modern-day business world organizes this unlimited range of possibilities and how readers can reorganize and redirect business plans merely by shifting marketing... more...
- SAGE Publications 2011; US$ 52.00
Action Research for Business, Nonprofit, and Public Administration covers the background, process, and tools needed to introduce and guide you through to a successful action research (AR) project. Included are how to successfully initiate, plan, and complete AR within all types of organizations while focused on business, nonprofit, and public administration.... more...
- SAGE Publications 2015; US$ 50.00
Now in its Fifth Edition , this bestselling text covers the entire research process in an accessible way and provides critical, thoughtful treatment of important issues like ethics and politics, making it an invaluable companion for any business and management student. more...
- SAGE Publications 2015; US$ 32.00
This is an in-depth yet practical guide for Masters students on basic quantitative methods of analysis, covering the foundations through to the analysis. more...
- SAGE Publications 2010; US$ 55.00
This practical, step-by-step guide shows business students how to successfully conduct a research project, from choosing the topic to presenting the results. The book is divided into sections on preparing and planning the project, undertaking the research, and communicating the results. The authors have applied their many years of experience in supervising... more...
- SAGE Publications 2014; US$ 49.00
Designing and Managing a Research Project: A Business Student?s Guide, Third Edition is a practical, step-by-step guide that shows business students how to successfully conduct a research project, from choosing the topic to presenting the results. Michael Jay Polonsky and David Scott Waller have applied their many years of experience in supervising... more...
- SAGE Publications 2010; US$ 56.00
With new material on literature reviews, case study research, action research and writing up research, the Fourth Edition continues to successfully adopt a practical approach, while still emphasizing the importance of the role of theory. more...
- SAGE Publications 2012; US$ 45.00
Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research. more...
- SAGE Publications 2013; US$ 22.00
Bell and Thorpe provide a stimulating and critical overview of the key theoretical debates on research paradigms and methodologies and relate them to the day to day practice of the research, demystifying the process and providing invaluable insights into the politics and practice of research. more...