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Consumption. Demand

Most popular at the top

  • Materiality and Societyby Tim Dant

    McGraw-Hill Education 2007; US$ 47.00

    This book examines the relationships between society and material culture: the interaction between people and things. Tim Dant argues that the traditional approach to material culture has focused on the symbolic meanings of objects, largely overlooking the material impact that objects have on everyday life in late modernity. Dant resists the now well-established... more...

  • The Economist: Brands and Brandingby Rita Clifton

    Profile Books 2010; US$ 26.67

    Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many cases its most valuable asset, accounting for as much as 70% of a firm's market value in some cases. This book argues that because of this and because of the power of not-for-profit brands like Oxfam, all organisations should make the... more...

  • The Social Psychology of Consumer Behaviourby Richard P. Bagozzi; Zeynep Gurhan-Canli; Joseph R. Priester

    McGraw-Hill Education 2002; US$ 51.00

    Brings together research and insights into how theories in social psychology can be applied to consumer behaviour. This title includes: information processing and social cognition, communication processes, attitude models, emotion, social identity theory and action theory. It discusses why consumers buy what they do, and how they go about it. more...

  • Explorations in Consumer Culture Theoryby John F. Sherry; Eileen Fischer

    Taylor and Francis 2008; US$ 49.95

    The literature of marketplace behaviour, long dominated by economic and psychological discourse, has matured in the last decade to reveal the vast expanse of consumption activity not adequately addressed ? in either theoretical or empirical perspective - by the discipline's favoured approaches. The lived experience of consumption in cultural and historical... more...

  • Identifying Consumptionby Robert G. Dunn

    Temple University Press 2008; US$ 27.95

    Identifying Consumption illustrates how an individual’s buying habits are shaped by the dynamics of the consumer marketplace—and thus how consumption and identity inform each other. Robert Dunn brings together the various theories of spending and develops a mode of analysis concentrating on the individual subjectivity of consumption.... more...

  • Angebots- und Projektkalkulationby Albert Bronner

    Springer 2007; US$ 49.99

    Der Autor erläutert Methoden, die zur Risikominimierung beitragen. Insbesondere das Risiko durch zu hoch angesetzte Kalkulationen Aufträge oder durch zu niedrige Geld, zu verlieren. Detailliert beschreibt er in der 3., aktualisierten Auflage verfügbare Varianten der Angebots- und Projektkalkulation und deren Grenzen und zeigt, wie exakt diese Verfahren... more...

  • Connectionsby Sanjeev Goyal

    Princeton University Press 2012; US$ 46.95

    Networks pervade social and economic life, and they play a prominent role in explaining a huge variety of social and economic phenomena. Standard economic theory did not give much credit to the role of networks until the early 1990s, but since then the study of the theory of networks has blossomed. At the heart of this research is the idea that the... more...

  • The Determinants of Currency Crisesby Björn Rother

    Palgrave Macmillan 2009; US$ 120.00

    This book explores the role of political factors in the occurrence of currency crises, using an eclectic approach that blends case studies, a rigorous theoretical discussion, and econometric analysis. more...

  • The Economics of Abundanceby Wolfgang Hoeschele

    Ashgate Publishing Ltd 2010; US$ 124.95

    The author argues that, by analyzing how scarcity-generating institutions work and then reforming or dismantling them, we can enhance individual freedom and support entrepreneurial initiative, and at the same time make progress toward social justice and environmental sustainability by reducing demands on vital resources. This vision would enable activists... more...

  • Forward-Looking Decision Makingby Robert E. Hall

    Princeton University Press 2010; US$ 55.00

    Individuals and families make key decisions that impact many aspects of financial stability and determine the future of the economy. These decisions involve balancing current sacrifice against future benefits. People have to decide how much to invest in health care, exercise, their diet, and insurance. They must decide how much debt to take on, and... more...