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Theory

  • Comparative Advantageby 50MINUTES.COM

    Primento Digital 2015; US$ 7.99

    Specialize to rule This book is a practical and accessible guide to understanding and implementing the Theory of Comparative Advantage, providing you with essential information and saving time.  In 50 minutes you will be able to:     ? Master the notions of absolute and relative advantage rapidly    ? Specialize in producing goods or services... more...

  • The Marketing Mixby 50MINUTES.COM

    Primento Digital 2015; US$ 4.99

    Master the 4 Ps of marketing  This book is a practical and accessible guide to understanding and implementing the marketing mix, providing you with the essential information and saving time. In 50 minutes you will be able to: Launch a new product or test an existing marketing strategy Understand the 4 Ps of the marketing mix and use... more...

  • Six Sigmaby 50MINUTES.COM

    Primento Digital 2015; US$ 4.99

    Constantly improve your business processes! This book is a practical and accessible guide to understanding and implementing Six Sigma, providing you with the essential information and saving time. In 50 minutes you will be able to:  Follow the DMAIC methodology to successfully implement Six Sigma in your company  Focus on the three most... more...

  • Law of Diminishing Returnsby 50MINUTES.COM

    Primento Digital 2015; US$ 4.99

    The key to understanding the fundamentals of productivity This book is a practical and accessible guide to understanding diminishing returns, providing you with the essential information and saving time. In 50 minutes you will be able to:    ? Understand the theory of diminishing returns and the effects caused by changes in the production... more...

  • Karl Marxby 50MINUTES.COM

    Primento Digital 2015; US$ 7.99

    The fight against capitalism This book is a practical and accessible guide to understanding the life and works of Karl Marx. In 50 minutes you will be able to:    ? Recognize and understand the main ideas behind the works of Karl Marx on economic thought    ? Identify the impact his contributions had on economics, perceptions of capitalism... more...

  • The Balanced Scorecardby 50MINUTES.COM

    Primento Digital 2015; US$ 4.99

    Turn your data into a roadmap to success!  This book is a practical and accessible guide to understanding and implementing the Balanced Scorecard, providing you with the essential information and saving time.    In 50 minutes you will be able to:    ? Evaluate company performance and management efficiency    ? Focus on all perspectives... more...

  • Pareto's Principleby 50MINUTES.COM

    Primento Digital 2015; US$ 4.99

    Expand your business with the 80/20 rule! This book is a practical and accessible guide to understanding and implementing Pareto?s Principle, providing you with the essential information and saving time. In 50 minutes you will be able to:       ? Understand Pareto?s Principle and how to identify the 80/20 ratio in any area of your life or... more...

  • Maslow's Hierarchy of Needsby 50MINUTES.COM

    Primento Digital 2015; US$ 4.99

    Understand the true foundations of human motivation This book is a practical and accessible guide to understanding and implementing Maslow?s Hierarchy of Needs, providing you with the essential information and saving time.In 50 minutes you will be able to:    ? Understand the five different levels of needs experienced by all humans    ? Adapt... more...

  • Blue Ocean Strategy Concept - Overview & Analysisby 50MINUTES.COM

    Primento Digital 2015; US$ 4.99

    Innovate your way to success and push your business to the next level!   This book is a practical and accessible guide to understanding and implementing blue ocean strategy, providing you with the essential information and saving time.   In 50 minutes you will be able to:    ? Distinguish between the two different types of markets: ?red oceans?... more...

  • Michael Porter's Value Chainby 50MINUTES.COM

    Primento Digital 2015; US$ 4.99

    Increase value and beat the competition!  This book is a practical and accessible guide to understanding and implementing the value chain, providing you with the essential information and saving time. In 50 minutes you will be able to: Quickly understand the value chain as a tool for supply chain management Identify the areas for... more...