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Organizational sociology. Organization theory

Most popular at the top

  • MehrWERT(e) im Employer Branding: Bedeutung von Werten bei der Perzeption von Stellenausschreibungenby Uwe Link

    Diplomica Verlag 2012; US$ 33.99

    Hauptbeschreibung Diese empirischen Studie untersucht, welche Werte das Arbeitgeberauswahlverhalten von Studierenden der Biologie und Chemie bei ihrer Suche nach einem zukünftigen Arbeitgeber positiv oder negativ beeinflussen. Dazu legen die Kapitel zwei bis fünf den theoretischen Grundstein der Arbeit und erstellen die Hypothesen für die empirische... more...

  • Employer Brandingby DGFP e.V.

    W. Bertelsmann Verlag 2012; US$ 27.52

    A strong employer brand is the basis for successful Recruitment Marketing and an important success criterion in times of skill labour shortages. With the help of specific company examples the authors illustrate how the strategic Employer Branding may be designed and realised operationally. Further topics cover the use of social media, the internationalisation... more...

  • Brand Senseby Martin Lindstrom; Petra Pyka

    Campus Verlag 2011; US$ 20.22

    Wussten Sie, dass der angenehme Duft eines Neuwagens eigentlich aus der Sprühdose mit »Neuwagen-Aroma« kommt? Oder dass der »Crunch« der Kellogg?s Cornflakes in einem Soundlabor entwickelt wurde? In diesem erstaunlichen Buch zeigt der Marketingguru Martin Lindstrom auf wunderbar unterhaltsame Weise, wie unsere fünf Sinne unsere täglichen Kaufentscheidungen... more...

  • Psychologie der Markenführungby Arnd Florack; Martin Scarabis; Ernst Primosch

    Franz Vahlen 2012; US$ 56.83

    Für die Entwicklung langfristig erfolgreicher Markenstrategien sind Kenntnisse der psychologischen Wirkungen des Markenmanagements unverzichtbar. Dieser Sammelband bündelt erstmalig interdisziplinäre Beiträge von Top-Experten aus dem Bereich des Marketing und der Wirtschaftspsychologie. Wissenschaftlich fundiert und praxisrelevant werden aktuelle Erkenntnisse... more...

  • Job Aides For Everyoneby Charlotte Long

    HRD Press 2004; US$ 24.95

    Your new trainers don’t know how to properly operate the VCR and monitor . . . your employees don’t know how to use a preferred conference call vendor . . . your middle managers fail to consistently report their employees’ overtime. Tired of explaining things over and over? Save time, frustration and money—and improve performance—by... more...

  • Understanding Organization as Processby Tor Hernes

    Taylor and Francis 2007; US$ 49.95

    Organization takes place in a tangled world, intermeshed by changing markets, products, standards, technologies, institutions and social groups. Coming to grips with the complexity and fluidity of organization and management is a persistent problem for scholars and practitioners alike, which is why process issues have received renewed interest in... more...

  • Partnershipsby Niels Åkerstrøm Andersen

    Policy Press 2008; US$ 99.00

    How did partnerships come to emerge almost everywhere and at almost the same time? What is the inner logic of partnerships? And at what point does that logic begin to break down? This book improves our understanding of the shifting ground on which partnerships and agreements must be reached in today's hyper-complex society. more...

  • Studying Differences between Organizationsby Brayden King; Teppo Felin; David Whetten

    Emerald Group Publishing Limited 2009; US$ 124.95

    This volume is motivated by key questions and challenges associated with reviving and developing a comparative perspective. One organizing theme of the volume is to present comparative analysis as a means to explain and describe organizational heterogeneity, at varying levels and contexts. While much empirical work looks for the sources of homogeneity... more...

  • Connecting Inner Power with Global Changeby Pravir Malik

    SAGE India 2009; US$ 24.95

    The power to change things lies within us. Presented in this book is a theory of how shifts in the self can have profound shifts in corporations, markets, systems, and the world. As Gandhi said: ‘Be the change you wish to see in the world.’ But the elaboration of how this is true may remain a mystery for many. The theory of organization introduced... more...

  • The Courageous Followerby Ira Chaleff

    Berrett-Koehler Publishers 2009; US$ 22.95

    Many significant failures?from FEMA?s response to Hurricane Katrina to the recent economic collapse?could have been prevented or mitigated if those lower in the hierarchy were successful at communicating to leaders the risks they saw in the system. Ira Chaleff?s Courageous Follower model has facilitated healthy upward information flow in organizations... more...