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- Taylor and Francis 2012; US$ 62.95
Until now, most available research on innovation in tourism product service and development has focused on concepts, rather than facts. Innovation in Hospitality and Tourism presents empirical studies that identify the major “push and pull” factors of innovation in hospitality and tourism, providing vital information on how to measure innovation in... more...
- Taylor and Francis 2012; US$ 62.95
Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction is a comprehensive benchmark review of how lifestyle concepts can be applied to the hospitality and tourism industry. Noted authorities present multifaceted viewpoints examining a range of topics, such as matching the lifestyles of tourism providers... more...
- Springer 2012; US$ 19.95
Hotel- und Barpsychologie, was ist denn das? Der Diplom Psychologe und Psychologische Psychotherapeut Claus Lampert stellte als Pionier auf dem Gebiet der Hotel- und Barpsychologie fest, dass sich im Gastronomie Bereich viele Mitarbeiter für psychologische Zusammenhänge interessieren. So vermittelt dieses abbildungsreiche Lehrbuch branchenrelevante... more...
- Taylor and Francis 2013; US$ 62.95
Current Issues and Development in Hospitality and Tourism Satisfaction focuses on the importance of customer satisfaction in today's business environment. Experts from the field explore customer satisfaction strategies, emphasizing both the long-term and short-term results. This vital tool shows you new and effective approaches for understanding customer... more...
- Goodfellow Publishers Ltd 2012; US$ 48.00
Provides the ?whys? and ?hows?of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more. more...
- Taylor and Francis 2013; US$ 53.95
Now in a fully revised and updated second edition, Event Management in Sport, Recreation and Tourism provides a comprehensive theoretical and practical framework for planning and managing events. Focusing on the role of the event manager and their diverse responsibilities through each phase of the event planning process, this is still the only textbook... more...
- Taylor and Francis 2013; US$ 65.95
Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples. It shifts the major emphasis of hospitality marketing onto building a business from the inside by word-of-mouth rather than relying mostly on the endeavours of outside promotion. Hospitality... more...
- Goodfellow Publishers Ltd 2013; US$ 48.00
A complete guide to using key managerial accounting techniques for planning, controlling and improving profitability at the business property level - the ?cutting-edge? of routine decision making. Extended edition now includes a major new section Step-by-Step: Quantitative analysis of cost functions in hotels & restaurants. more...
- Emerald Group Publishing Limited 2013; US$ 199.00
Commercial hospitality is a phenomenon that, if better understood will serve to strengthen our understanding of the development of civilization as a whole. This ebook focuses on the history of the commercial hospitality industry in relation to its philosophical, anthropological, sociological and economic underpinnings. more...
- Goodfellow Publishers Ltd 2014; US$ 48.00
It provides a clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue. An easy-to read manual setting out the most useful and relevant techniques in a coherent and logical manner. more...