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- Diplomica Verlag 2007; US$ 42.88
Hauptbeschreibung Ziel dieser Studie ist es, zu untersuchen, ob und in welcher Form Ansätze zu einem operativen kennzahlengesteuerten Früherkennungssystem in der Hotelbranche zu erkennen sind. Dazu wurde eine Untersuchung mit dem Schwerpunktinstrument des persönlich geführten Interviews durchgeführt, um Erkenntnisse über das Vorhandensein dieses... more...
- Wiley 2002; US$ 52.00
Event Sponsorship provides step-by-step guidelines for attracting, signing, and keeping sponsorship for any event, including festivals, conventions, expositions, sporting events, arts and entertainment spectaculars, charity benefits, and much more. This hands-on resource presents successful strategies and tools for staying competitive in today's market... more...
- Taylor and Francis 2003; US$ 54.95
Featuring a wealth of practical tips, action checklists, case studies, useful sample material and templates, this book provides organizers with the knowledge necessary to plan and run successful conferences and training events. more...
- Emerald Group Publishing Limited 2002; US$ 199.00
Looking back over past volumes, it is possible to discern gaps in the topic areas addressed by the journal. Among these, I would include club operations and I was delighted to receive a proposal from Clayton Barrows for a special issue focused on private clubs in North America. more...
- Wiley 2006; US$ 71.50
Complete guidance to the ins and outs of gaming operations Management personnel need a thorough understanding of the business side of the casino industry to ensure profits???and to avoid losses. It's a sure bet that Casino Operations Management, Second Edition will help current and future gaming management professionals better serve any casino. Written... more...
- Taylor and Francis 2006; US$ 42.95
Worldwide Destinations: The Geography of Travel and Tourism provides comprehensive coverage of worldwide tourism destinations, examining the basic principles underlying the geography of tourist demand, supply and transportation, together with a broad survey of world tourism generating and destination regions. more...
- Emerald Group Publishing Limited 2006; US$ 94.95
Delivers insights of a host of scientific studies pertaining to hospitality, leisure, and tourism, while providing a forum to stimulate discussions on contemporary issues and trends essential to theory advancement, as well as professional practices from a global perspective. This book focuses on divulging the innovative methods of inquiry. more...
- CABI 2005; US$ 110.00
This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. more...
- Emerald Group Publishing Limited 2007; US$ 199.00
Earlier versions of the articles in this e-book were presented at Fifteenth Annual Research Conference of the UK's Council for Hospitality Management Education (CHME). All articles were chosen to appear in this collection due to their bearing on the nature of hospitality management work and the skills needed by managers, and educational provision... more...
- Taylor and Francis 2007; US$ 48.95
Hospitality Marketing: an introduction takes a unique approach to outlining marketing processes in the hospitality industry. Ideal for those new to the topic of marketing, this text contextualises the subject for the hospitality sector. It discusses the eight elements of the marketing mix with direct reference to the specifics of the hospitality... more...