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- Channel View Publications 2012; US$ 35.00
In 2050, it is predicted that 4.7bn or nearly 50% of the world's population will take an international holiday. But can humankind meet that forecast given the issues of ageing populations, peak oil, the global financial crisis and climate change? This book constructs scenarios from Shanghai to Edinburgh, Seoul to California encompassing complex topics... more...
- Taylor and Francis 2012; US$ 55.95
'Stats to Go' is a user-friendly guide for hospitality, leisure and tourism students who need to learn statistics and statistical techniques. 'Stats to go' is an ideal companion to hospitality, leisure and tourism studies as the breadth of coverage supports all taught numerical aspects of these types of course. Examples from hospitality, leisure... more...
- Taylor and Francis 2012; US$ 55.95
'An Introduction to the UK Hospitality Industry: a comparative approach' is a core text for introductory hospitality modules and courses. Unique in its structure; this text looks at key aspects and compares them with each sector of the industry to give students a broader and comprehensive view of the topic. Key aspects of the industry are discussed,... more...
- Goodfellow Publishers Ltd 2012; US$ 48.00
Provides the ?whys? and ?hows?of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more. more...
- Taylor and Francis 2013; US$ 65.95
Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples. It shifts the major emphasis of hospitality marketing onto building a business from the inside by word-of-mouth rather than relying mostly on the endeavours of outside promotion. Hospitality... more...
- Goodfellow Publishers Ltd 2013; US$ 48.00
A complete guide to using key managerial accounting techniques for planning, controlling and improving profitability at the business property level - the ?cutting-edge? of routine decision making. Extended edition now includes a major new section Step-by-Step: Quantitative analysis of cost functions in hotels & restaurants. more...
- Emerald Group Publishing Limited 2013; US$ 199.00
Commercial hospitality is a phenomenon that, if better understood will serve to strengthen our understanding of the development of civilization as a whole. This ebook focuses on the history of the commercial hospitality industry in relation to its philosophical, anthropological, sociological and economic underpinnings. more...
- Goodfellow Publishers Ltd 2014; US$ 48.00
It provides a clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue. An easy-to read manual setting out the most useful and relevant techniques in a coherent and logical manner. more...
- I.B.Tauris 2013; US$ 28.00
It can no longer be said that we are just what we eat. In the contested sphere of gastronomy divided between the golden arches of McDonalds and the prized stars of Michelin where personal identity is expressed through a frenetic quest for socially-approved tastes and distinctions, where, when, how and with whom we eat has become just as fundamental... more...