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Computer Industry

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  • The Small Business Owner's Handbook to Search Engine Optimizationby Stephen Woessner

    Atlantic Publishing Group 2009; US$ 9.95

    The Small Business Owner's Handbook to Search Engine Optimization is ideal for small business owners who want to learn an efficient and effective process for dramatically improving their Web site?s search engine rankings and doubling their site?s monthly unique visitors. Guaranteed! Stephen Woessner, of the University of Wisconsin-La Crosse Small... more...

  • Amazon Incomeby Sharon Cohen

    Atlantic Publishing Group 2008; US$ 14.95

    The Internet affiliate program industry is one of the largest and fastest growing digital revenue generators in the world, with more than $65 billion in total income brought in recently. It is because of programs like Amazon's Associate program, which has been around for more than a decade, which allows casual, every day users of the Internet to install... more...

  • The Seventh Senseby Joshua Cooper Ramo

    Little, Brown and Company 2016; Not Available

    The Digital Age we live in is as transformative as the Industrial Revolution and Joshua Cooper Ramo explains how to survive. If you find yourself longing for a disconnected world where information is not always at your fingertips, you may eventually be as useful as the carriage maker post-Henry Ford. It's practically impossible to know where the... more...

  • Head in the Cloudby William Poundstone

    Little, Brown and Company 2016; Not Available

    The real-world value of knowledge in the mobile-device age. More people know who Khloe Kardashian is than who René Descartes was. Most can't find Delaware on a map; don't know what Frank Lloyd Wright did for living; can't say how many calories are in a Big Mac or how many candles are on a menorah. How important it is to know things, anyway? William... more...

  • Debugging Teamsby Brian W. Fitzpatrick; Ben Collins-Sussman

    O'Reilly Media 2015; US$ 21.99

    In the course of their 20+-year engineering careers, authors Brian Fitzpatrick and Ben Collins-Sussman have picked up a treasure trove of wisdom and anecdotes about how successful teams work together. Their conclusion? Even among people who have spent decades learning the technical side of their jobs, most haven?t really focused on the human component.... more...

  • The Stranger's Long Neckby Gerry McGovern

    Bloomsbury Publishing 2010; US$ 21.99

    The Stranger's Long Neck is a practical guide for any manager wishing to improve their organisation's online performance. Web content specialist, Gerry McGovern, explains that all websites have a small set of tasks, or 'long necks', that are important to its customers and that must be easy to complete or customers will go elsewhere. The Stranger's... more...

  • Bad Boy Ballmerby Fredric Alan Maxwell

    HarperCollins 2009; US$ 12.99

    The unauthorized biography of an immigrant's son whobecame a multibillionaire working for Bill Gates, and probably the highest-paid employee in American history. In January 2000, Bill Gates gave his vast responsibilities and title of Microsoft CEO to his best friend Steve Ballmer, a man relatively unknown to the public. Based on in-depth study and... more...

  • How We Got Hereby Andy Kessler

    HarperCollins 2009; US$ 12.99

    Best-selling author Andy Kessler ties up the loose ends from his provocative book, Running Money , with this history of breakthrough technology and the markets that funded them. Expanding on themes first raised in his tour de force, Running Money , Andy Kessler unpacks the entire history of Silicon Valley and Wall Street, from the Industrial Revolution... more...

  • Planet Googleby Randall Stross

    Free Press 2008; US$ 15.00

    Based on unprecedented access he received to the highly secretive "Googleplex," acclaimed New York Times columnist Randall Stross takes readers deep inside Google, the most important, most innovative, and most ambitious company of the Internet Age. His revelations demystify the strategy behind the company's recent flurry of bold moves, all driven... more...

  • Managing Innovation from the Land of Ideas and Talentby Clas Neumann; Jayaram Srinivasan

    Springer Berlin Heidelberg 2009; US$ 109.00

    Ten years ago, SAP AG established a small development facility in Bangalore. Today, SAP Labs India is the company?s largest R&D and Services Center outside of Germany with 4000 employees. This book chronicles the success story of that organization. more...