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- SAGE Publications 2008; US$ 75.00
This Handbook highlights the major topics in the field of OB; all chapters are written by leading academics and scholars throughout the world who were chosen for the way in which their research has contributed substantially to our understanding. more...
A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Second EditionBusiness Expert Press 2014; US$ 19.95
Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public relations mix to a full player. To help you keep up to speed with the exciting changes and developments of publications, this book has been updated to provide you with the necessary understanding of the... more...
- Wiley 2013; US$ 29.95
PART ONE INNOVATION A NEW DISCIPLINE IS LEAVING THE LAB CHAPTER 1 RETHINK INNOVATION 2 Eradicate lore, substitute logic PART TWO TEN TYPES OF INNOVATION THE BUILDING BLOCKS OF BREAKTHROUGHS CHAPTER 2 THE TEN TYPES 16 An overview CHAPTER 3 PROFIT MODEL 18 How you make money CHAPTER 4 NETWORK 22 How you connect with others to... more...
- Wiley 2013; US$ 95.00
Essential guidance on the revised COSO internal controls framework Need the latest on the new, revised COSO internal controls framework? Executive's Guide to COSO Internal Controls provides a step-by-step plan for installing and implementing effective internal controls with an emphasis on building improved IT as well as other internal controls... more...
- Oxford University Press 2013; US$ 44.99
In this book, Mats Alvesson aims to demystify some popular and upbeat claims about a range of phenomena, including the knowledge society, consumption, branding, higher education, organizational change, professionalization, and leadership. He contends that a culture of grandiosity is leading to numerous inflated claims. We no longer talk about plans... more...
- Globe Pequot Press 2012; US$ 18.99
How to Start a Home-Based Public Relations Business is the book they need to help them think like business owners, blending their professional skills with solid business sense to achieve early profitability. more...
- Knopf Doubleday Publishing Group 2007; US$ 17.00
Layoffs have become a fact of life in today?s economy; initiated in the mid 1970s, they are now widely expected, and even accepted. It doesn?t have to be that way.In The Disposable American , award-winning reporter Louis Uchitelle offers an eye-opening account of layoffs in America?how they started, their questionable necessity, and their devastating... more...
- World Scientific Publishing Company 2010; US$ 98.00
This book explains how corporate social responsibility is linked to long-term sustainability of an economy and that the activities of an organization should not be only for its self-interest, but must also be honed for the benefit of common good. A major approach the book advocates is corporate decision-makers in an organization should work towards... more...
- The Crown Publishing Group 2004; US$ 14.00
We live in an exciting and rapidly changing time?every day it seems new inventions and innovations that change our way of life arrive on the scene. But while our day-to-day lives have become easier, the larger picture is now more complicated. Businesses are also faced with this quandary. Change is occurring in the economic sphere as quickly and often... more...