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- Rowman & Littlefield Publishers 2015; US$ 47.99
Covering all aspects of contemporary campaigning, the eighth edition of this insightful, theory-grounded, and reader-friendly text provides students with a realistic understanding of the strategic and tactical communication practices that contemporary politicians?from the local to the national levels?utilize in their campaigns. more...
- University of Alabama Press 2015; US$ 34.95
The themes of the essays in Argumentation Theory and the Rhetoric of Assent all coalesce around the general question: "When, if ever, is assent justified?" The question immediate triggers complex and multifaceted considerations of argument and, ultimately, power. In parsing out the nature of assent, the essays take divers approaches: aesthetic and... more...
- Taylor and Francis 2015; US$ 110.95
Communication Research Methods in Postmodern Culture explores communication research from a postmodern perspective while retaining key qualitative and quantitative research methods. The author uses easy-to-understand language to incorporate new research methods inspired by contemporary culture and includes review questions and suggested activities... more...
- Taylor and Francis 2015; US$ 150.95
An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding... more...
- Taylor and Francis 2015; US$ 49.95
This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment. By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go... more...
- Taylor and Francis 2015; US$ 54.95
Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a dark art that spins (or tweets) self-interested variations of the truth for credulous audiences? Or does the full glare of the internet and the increasing expectations of... more...
- Taylor and Francis 2015; US$ 54.95
This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through... more...
- University of Alabama Press 2015; US$ 59.95
The Motherhood Business is a piercing collection of ten original essays that reveal the rhetoric of the motherhood industry. Focusing on the consumer life of mothers and the emerging entrepreneurship associated with motherhood, the collection considers how different forms of privilege (class, race, and nationality) inform discourses about mothering,... more...
- Lexington Books 2015; US$ 94.99
The Bully Pulpit, Presidential Speeches, and the Shaping of Public Policy explores how presidents use speeches to shape and influence public policy. Coming from a wide range of disciplines, each chapter in this edited collection examines a selected speech delivered by every president from Roosevelt through Barack Obama to show how language has... more...