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Most popular at the top
- Allworth Press 2013; US$ 19.99
With traffic to personal blogs and online journalism sites on the rise, there are more blogging opportunities than ever before. With the right approach, a blog can be an extra source of cash, or it can be a business unto itself yielding thousands of dollars a week, all earned on your own schedule, from the comfort of your home office, and writing... more...
- Lexington Books 2005; US$ 39.99
Governing Codes examines the political identity of four contemporary U.S. political figures_Democrats Ann Richards and Hillary Rodham Clinton and Republicans Christine Todd Whitman and Elizabeth Dole_illustrating how metaphor plays a central role in the construction of public identity in U.S. politics. Anderson and Sheeler analyze how familiar narratives... more...
- Taylor and Francis 2013; US$ 54.95
USE THIS FIRST PARAGRAPH ONLY FOR GENERAL CATALOGS... The First Amendment right of free speech is a fragile one. Its fragility is found no less in legal opinions than in other, less specialized forms of public discourse. Both its fragility and its sometimes surprising resiliency are reflected in this book. It provides an examination of how the U.S.... more...
- SAGE Publications 2013; US$ 40.00
A much needed one-stop guide for students and practitioners that covers the theory and principles, the skills and practice, and also the realities of building a successful career in the new economy of journalism. more...
- Taylor and Francis 2013; US$ 45.95
Completely revised and updated in a second edition, this volume represents the only book ever written that analyzes sports writing and presents it as "exceptional" writing. Other books discuss sports writers as "beat reporters" in one area of journalism, whereas this book shows aspiring sports writers a myriad of techniques to make their writing stand... more...
- Taylor and Francis 2013; US$ 33.95
What is public opinion? How can we best study it? This work presents a "process model" that answers these questions by defining public opinion in a way that also identifies an approach to studying it. The model serves as a framework into which the findings of empirical research are integrated, producing a comprehensive understanding of public opinion... more...
- SAGE Publications 2013; US$ 39.00
An essential guide to both the theory and practice of online journalism. Accompanied by an author-hosted companion website and with QR codes throughout linking to multimedia resources, this is a much needed core textbook for all undergraduate journalism students. more...
- McGraw-Hill Education 2001; US$ 30.00 US$ 24.60
Thoroughly updated with information on Internet-based PR campaigns The Publicity Handbook has everything you need to know to win valuable publicity for your product, service or business. Includes step-by-step information on setting objectives and designing an integrated publicity plan, writing press releases, fact sheets and feature stories for... more...
- The University Press of Kentucky 2014; US$ 29.95
As one of the first voices of the University of Kentucky men's basketball program, Claude Sullivan (1924--1967) became a nationally known sportscasting pioneer. His career followed Kentucky's rise to prominence as he announced the first four NCAA championship titles under Coach Adolph Rupp and covered scrimmages during the canceled 1952--1953 season... more...