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Publishing

Most popular at the top

  • Zane's Infinite Wordsby Zane

    Atria Books 2015; Not Available

    New York Times bestselling author Zane shares the lessons she?s learned over the years about successful book publishing, filmmaking, and TV production. Drawing on decades of experience as a mega-bestselling novelist, successful publisher, and executive producer of two TV shows, Zane offers practical advice on writing and publishing to aspiring writers... more...

  • Zane's Infinite Wordsby Zane

    Atria Books 2015; US$ 16.00

    New York Times bestselling author Zane shares the lessons she?s learned over the years about successful book publishing, filmmaking, and TV production. Drawing on decades of experience as a mega-bestselling novelist, successful publisher, and executive producer of two TV shows, Zane offers practical advice on writing and publishing to aspiring writers... more...

  • Einführung in die Buchwissenschaftby Stephan Füssel; Corinna Norrick-Rühl

    WBG - Wissenschaftliche Buchgesellschaft 2014; US$ 15.48

    Diese Einführung stellt die wichtigsten Informationen zur Buchwissenschaft zusammen. Sie macht mit der Geschichte des Faches und seinen zentralen Problemen und Fragestellungen vertraut und erläutert Theorien und Methoden, jeweils mit hilfreichen Literaturangaben und weiterführenden Hinweisen. Das Themenspektrum reicht von Rechtsfragen bis zur Medienkonvergenz.... more...

  • Der Buchverlag als Markeby Georg Kessler

    Harrassowitz Verlag 2014; US$ 53.69

    Ratgeberliteratur und Buchmarkt sind ein in der Forschung noch immer stark vernachlässigtes Themenfeld, sei es in der Buchhandels- und Verlagsgeschichtsschreibung oder im Gegenwartsbuchmarkt. Erst in jüngerer Zeit wurde das Genre Ratgeber in Abgrenzung zum Sachbuch definiert und wirtschaftlich als eigenständiger Publikationstyp erfasst. Georg Kessler... more...

  • Communicating Knowledgeby John Feather

    De Gruyter 2003; US$ 133.00

    An introduction to publishing practices in the context of the information society, concentrating on its structure and operation, covering all aspects of publishing in the 21st century. It puts publishing into the wider context of communication knowledge and information and shows how it will continue to be key element. more...

  • Geschichte des deutschen Buchhandels im 19. und 20. Jahrhundert. Band 3: Drittes Reich. Teilband 1by Reinhard Wittmann; Ernst Fischer; Jan-Pieter Barbian

    De Gruyter 2015; US$ 224.00

    This volume deals with the most problematic period of the book trade ? the period of the Nazi dictatorship. The first part of the volume covers the deprivation of rights and expulsion of Jewish and opposition publishers, the ?Gleichschaltung? [alignment] of the book trade and its organizations in the ?Reichsschrifttumskammer? [Chamber of Literature... more...

  • Eigentümerstrukturen deutscher Zeitungsverlageby Katharina Heimeier

    De Gruyter Saur 2013; US$ 140.00

    Using case examples from Germany and abroad, the author analyzes a great variety of ownership structures, including classical family ownership, foundations, investors from outside the sector, stock corporations, private equity firms, and ownership by political parties. The study shows the degree to which the permanent changes affecting the newspaper... more...

  • Mobile Publishingby Harald Henzler; Fabian Kern

    De Gruyter 2014; US$ 70.00

    Starting from an analysis of how the market has developed, the authors use case examples to present the step-by-step course of product development. The presentation begins with a discussion of target group analysis and a consideration of suitable carrier media and product forms, and continues through marketing, a description of existing technologies,... more...

  • 2015by Björn Biester; Carsten Wurm

    De Gruyter 2015; US$ 210.00

    Das Archiv für Geschichte des Buchwesens (AGB) ist eine zentrale wissenschaftliche Zeitschrift für die Buch- und Buchhandelsgeschichte. Das Publikationsprofil des AGB bilden Abhandlungen, Editionen und Berichte zu allen Themen der buchhistorischen Forschung im deutschsprachigen Bereich und darüber hinaus. Dazu gehören medien-, kultur-, sozial- und... more...

  • Content Licensingby Michael Upshall

    Elsevier Science 2014; US$ 85.00

    Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it... more...