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Publishing

  • Das Autorenfoto in Buch und Buchwerbungby Sandra Oster

    De Gruyter 2014; US$ 140.00

    In the modern era, photography was discovered by writers as a medium for self-presentation - and by publishers as a vehicle for advertising. Drawing on publishing house brochures and book covers, this work systematically investigates the iconography of the author and the meaning of author photos at the intersection between efforts to communicate content... more...

  • ?Der ganze Verlag ist einfach eine Bonbonniere?by Ute Schneider; David Oels

    De Gruyter 2014; US$ 168.00

    Following major successes in the press business, the Ullstein Verlag strategically expanded its catalog after 1903 to encompass diverse forms of entertainment literature and popular non-fiction. This book takes an interdisciplinary and nuanced look at the diversity of the publishing house's offerings in the context of the cultural, societal, and media... more...

  • ?Der ganze Verlag ist einfach eine Bonbonniere?by Ute Schneider; David Oels

    De Gruyter 2014; US$ 168.00

    Following major successes in the press business, the Ullstein Verlag strategically expanded its catalog after 1903 to encompass diverse forms of entertainment literature and popular non-fiction. This book takes an interdisciplinary and nuanced look at the diversity of the publishing house's offerings in the context of the cultural, societal, and media... more...

  • Projektmanagement im Verlagby Holger Zimmermann

    De Gruyter 2014; US$ 70.00

    This book offers practical guidelines to project directors in the publishing industry for managing organizational changes, introducing new business models, and implementing book projects. It describes every step of project development from launch to completion and helps readers to avoid pitfalls with instructions, checklists, and tips. The author presents... more...

  • The Epistemological Perspective of the Pearl-Poetby Piotr Spyra

    Ashgate Publishing Ltd 2014; US$ 109.95

    Using the epistemological thought of Saint Augustine as the key to thematic continuity, this book reads Pearl, Cleanness, Patience, and Sir Gawain and the Green Knight as a composite text with a continuous narrative that produces meaning through its own intricate internal structure. The book ultimately provides the reader with a clear sense of the... more...

  • Soncino ? Gesellschaft der Freunde des jüdischen Buchesby Karin Bürger; Ines Sonder; Ursula Wallmeier

    De Gruyter Oldenbourg 2014; US$ 140.00

    In May 1924, the Soncino Society of the Friends of the Jewish Book was founded in Berlin. Named after the Soncinos, a 15th to 16th century Jewish-Italian family of printers, it was the first society of Jewish bibliophiles, and set the goal of publishing rare Jewish books and Hebrew printings. The eight essays in this volume explore the history of the... more...

  • The Australian Editing Handbookby Elizabeth Flann; Beryl Hill; Lan Wang

    Wiley 2014; US$ 40.00

    The ultimate editing handbook, updated for the digital age The Australian Editing Handbook has become an industry standard, recommended by the Society of Editors, and holds a prominent place on the shelves of writers, editors and students alike. Authors Elizabeth Flann, Beryl Hill and Lan Wang have assembled a comprehensive guide to every aspect... more...

  • Die Herstellungby Hubert Blana; Tobias Ott

    De Gruyter 2014; US$ 770.00

    For almost 30 years now, Die Herstellung (?The Production?) has been a standard reference work in the realms of publishing, book trade and graphic design. It covers classical production work, basics of typography, production technology and calculation, as well as current developments in the fields of conventional and electronic publications, such as... more...

  • Castiglione's Allegoryby W. R. Albury

    Ashgate Publishing Ltd 2014; US$ 124.95

    Approaching The Book of the Courtier as an early modern reader would have, author W.R. Albury explores aspects of the work which he argues are intentionally concealed and veiled in allegory. In this reading, Albury recovers a serious political message which he shows has a great deal of contemporary relevance, and which is lost from sight when the work... more...

  • Newspapers in Transitionby Jim Cox

    McFarland & Company, Inc., Publishers 2014; US$ 40.00

    The impact of cyberspace on newsprint journalism is at the core of this text. After a brief history of U.S. news dailies and weeklies it turns attention to those journals' status today. A wide range of forces that impinge on their success and failure are explored, including the decline of their relevancy for an increasing percentage of the population.... more...