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- HarperCollins 2011; Not Available
?Sherlock Holmes could glance at a bowler hat and tell that its owner's wife had ceased to love him. In this brilliant book about metaphor James Geary is no less astonishing, as he deciphers the subtle implications embedded in advertising slogans, familiar slang and government double-talk?. You'll scarf down every page of I Is an Other and then ask... more...
- Little, Brown and Company 2014; Not Available
More than 150 years after its original publication, BARTLETT'S FAMILIAR QUOTATIONS has been completely revised and updated for its eighteenth edition. BARTLETT'S showcases a sweeping survey of world history, from the times of ancient Egyptians to present day. New authors include Warren Buffett, the Dalai Lama, Bill Gates, David Foster Wallace, Emily... more...
- Oxford University Press 2013; US$ 9.99
Rhetoric is often seen as a synonym for shallow, deceptive language, and therefore as something negative. But if we view rhetoric in more neutral terms, as the 'art of persuasion', it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction,... more...
- Pearson Education Limited 2012; US$ 15.37
An accessible, attractive guide to the most important academic writing skills a student needs to write successfully for any purpose on any course, whether it be essays, assignments, reports, reflective writing, exam questions, research reports, literature reviews - any type of academic writing, on any course. This book will give the reader a sound... more...
- Southern Illinois University Press 2009; US$ 25.00
The first book-length investigation of a pioneering English professor and theorist at Vassar College, A Feminist Legacy: The Rhetoric and Pedagogy of Gertrude Buck explores Buck?s contribution to the fields of education and rhetoric during the Progressive Era. By contextualizing Buck?s academic and theoretical work within the rise of women?s... more...
- Southern Illinois University Press 2012; US$ 35.00
800x600 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 In this book, M. Jimmie Killingsworth and Jacqueline S. Palmer have a twofold purpose: to analyze the patterns of rhetoric used in written discourse about environmental politics and to make a practical contribution to the art of rhetorical criticism through the study... more...
- Southern Illinois University Press 2008; US$ 38.00
Assessing rhetorical principles of contemporary health issues Hypochondriacs are vulnerable to media hype, anorexics are susceptible to public scrutiny, and migraine sufferers are tainted with the history of the ?migraine personality,? maintains rhetorical theorist Judy Z. Segal. All are influenced by the power of persuasion. ... more...
- Southern Illinois University Press 2007; US$ 35.00
Wendy B. Sharer explores the rhetorical and pedagogical practices through which two prominent postsuffrage organizations?the League of Women Voters and the Women?s International League for Peace and Freedom?challenged the conventions of male-dominated political discourse and trained women as powerful rhetors. Vote and Voice is the first... more...
- Lexington Books 2005; US$ 36.99
Governing Codes examines the political identity of four contemporary U.S. political figures_Democrats Ann Richards and Hillary Rodham Clinton and Republicans Christine Todd Whitman and Elizabeth Dole_illustrating how metaphor plays a central role in the construction of public identity in U.S. politics. Anderson and Sheeler analyze how familiar narratives... more...
- Taylor and Francis 2013; US$ 145.00
In academia, as well as in popular culture, the prefix "neuro-" now occurs with startling frequency. Scholars now publish research in the fields of neuroeconomics, neurophilosophy, neuromarketing, neuropolitics, and neuroeducation. Consumers are targeted with enhanced products and services, such as brain-based training exercises, and babies are kept... more...