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- World Scientific Publishing Company 2011; US$ 75.00
This unique book brings together thoughts of great men and women, not found elsewhere as a complete set, that hold special interest for managers. The ideas contained within are universal and apply to all aspects of civilization; as such, they are relevant to both work and life. The book also provides prime examples of how influential thinkers use language... more...
- Business Expert Press 2011; US$ 19.95
The book will appeal to corporate managers who must manage issues and controversies involving outside groups and organizations The book shows practitioners how to ground their strategic advice on the kind of empirical research that reveals the socio-political dynamics of the issue. It is the first book to approach issues management from a blended application... more...
- Taylor and Francis 2012; US$ 45.95
The Public Relations Strategic Toolkit provides a structured approach to understanding public relations and corporate communications. The focus is on professional skills development as well as approaches that are widely recognised as 'best practice'. Original methods are considered alongside well established procedures to ensure the changing requirements... more...
- Schäffer-Poeschel Verlag für Wirtschaft Steuern Recht GmbH 2008; US$ 20.68
Mit der Metapher des Fußballspiels steht die Kommunikation im Unternehmen im Zentrum dieses Buches. Peter Schlötter zeigt, wie bei den bekannten sach- und personenzentrierten Konzepten die Kommunikations- und Arbeitsbeziehungen in einem "blinden Fleck" verborgen sind. Dagegen kann die Theorie sozialer Systeme von Niklas Luhmann - hier auch... more...
- Taylor and Francis 2012; US$ 67.95
Organizational Identity in Practice provides much-needed, in-depth studies on what happens when aspirations, claims and beliefs interact. Given the practical needs of managers and students, this exciting new text provides readers with more insight into what differences in these identity aspirations, claims and beliefs really mean and what we may... more...
- Springer 2012; US$ 39.99
?Neue Begrifflichkeiten und globale Trends prägen das Personalwesen im 21. Jahrhundert. Ziel dieses Buches ist es, die Begrifflichkeiten Employer Branding und Talent Management zu ergründen und sie durch eine Befragung verschiedener Generationen auch empirisch zu erforschen. Es soll darüber hinaus diskutiert werden, welche Kriterien... more...
- SAGE Publications 2000; US$ 66.00
The Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars, practitioners, and students a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationship between organizations, markets, audiences, and publics. more...
- Taylor and Francis 2013; US$ 49.95
Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters, and various academic and professional publications, and have supervised 34 doctoral dissertations... more...