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Public relations. Industrial publicity

Most popular at the top

  • Rethinking Public Relationsby Kevin Moloney

    Taylor and Francis 2006; US$ 73.95

    All PR, whether for charities or arms manufacturers, is weak propaganda. Though it has its undeniable benefits (it grabs attention and helps circulate more information), it also has costs (such as selective messaging). This extensively revised edition of a classic text fully investigates PR, updating and expanding earlier arguments and building upon... more...

  • Corporate Public Affairsby Otto Lerbinger

    Taylor and Francis 2006; US$ 76.95

    Corporate Public Affairs explores the increasing interest in public affairs by today's organizations. Lerbinger indicates that more and more frequently corporations are establishing public affairs positions--typically within public relations departments--to respond to issues and concerns arising out of the sociopolitical environment in which the... more...

  • Previously Developed Landby Paul Syms

    Wiley 2008; US$ 128.00 US$ 110.93

    The redevelopment of former industrial sites, so-called 'brownfield' sites, is becoming increasingly important as space is required for inner city commercial developments and as housebuilders are forced by government policy to recycle land rather than using 'greenfield' sites. This guide, originally issued in 1999 by the Incorporated Society of Valuers... more...

  • Planning, Public Policy and Property Marketsby David Adams; Craig Watkins; Michael White

    Wiley 2008; US$ 182.00 US$ 157.73

    The focus of this book is on how public policy - and especially the planning system - both shapes and reflects the essential characteristics of land and property markets. It challenges the common misconceptions that property markets operate in isolation from public policy and that planning permission is the only significant form of state intervention... more...

  • Corporate Community Relationsby Edmund M. Burke

    Greenwood Publishing Group 1999; US$ 103.00

    This volume aims to show companies how to design strategies that position them as neighbours of choice in the communities in which they operate. The author illustrates that a company's community reputation also affects the behaviour of consumers and employees. more...

  • Organisational Culture and Contextby Institute of Leadership & Management

    Taylor and Francis 2007; US$ 37.95

    With forty well structured and easy to follow topics to choose from, each workbook has a wide range of case studies, questions and activities to meet both an individual or organization's training needs. Whether studying for an ILM qualification or looking to enhance the skills of your employees, Super Series provides essential solutions, frameworks... more...

  • Managing Corporate Reputation and Riskby Dale Neef

    Taylor and Francis 2012; US$ 54.95

    With the collapse of high-profile companies such as Enron and Tyco, worldwide anti-globalization protests, and recent revelations of questionable behavior by financial groups and auditors, corporate behavior has become the highest priority topic for businesspeople, investors, politicians and the public. Yet despite the critical importance of maintaining... more...

  • Sustainable Property Developmentby Miles Keeping; David Shiers

    Wiley 2009; US$ 76.00 US$ 65.87

    This book identifies, defines and explains in detail property-related environmental issues. It is written in an easy-to-follow style and presented in a lively format. Issues are explained with reference to relevant background information, practical issues and problems posed. The book is supported by current case studies, and there is learning material... more...

  • Reconfiguring Public Relationsby David McKie; Debashish Munshi

    Taylor and Francis 2001; US$ 54.95

    This book reconfigures the field of public relations so that it can better engage with the changing world of the 21 st century. It identifies the virtual absence of contemporary theories that are core in other disciplines and fills the gap by integrating critical, postmodern, poststructural, postcolonial and other relevant theories into public relations.... more...

  • Managing Corporate Reputationby Croft & Dalton

    Thorogood Publishing 2003; US$ 64.95

    Offering practical and expert advice to public relations specialists and consultants, this book provides tips on managing both internal and external communications and their internal and external stakeholders more effectively. more...