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- Greystone Books 2015; US$ 17.99
Digital technology has upturned entire industries and irrevocably altered the way we live, work and do business. Now, it is set to transform every sector and economic system on the planet in almost unimaginable ways even those once thought to be immune from its effects. In his groundbreaking new book Vaporized , digital pioneer and business futurist... more...
- Elsevier Science 2015; US$ 39.95
Securing Social Media in the Enterprise is a concise overview of the security threats posed by the use of social media sites and apps in enterprise network environments. Social media sites and apps are now a ubiquitous presence within enterprise systems and networks, and are vulnerable to a wide range of digital systems attacks. This brief volume... more...
- Wiley 2015; US$ 125.00
The World is changing and then also how enterprises carry out innovation needs to change. The book presents new methods and tools (from Creativity to Engineering), aimed at promoting and sustaining enterprise innovation and production improvement. The book is primarily (but not exclusively) based on the new approaches, methods, frameworks, and... more...
- University of Chicago Press 2015; US$ 45.00
Every year, about 25,000 new products are introduced in the United States. Most of these products fail?at considerable expense to the companies that produce them. Such failures are typically thought to result from consumers? resistance to innovation, but marketers have tended to focus instead on consumers who show little resistance, despite these... more...
- Springer Fachmedien Wiesbaden 2015; US$ 59.99
Wie die Revitalisierung des TV-Kerngeschäfts erreicht und die Zukunftsfähigkeit der TV-Unternehmen durch crossmediale Contentdiversifikation nachhaltig gesichert werden kann, ist Kern des vorliegenden Buches. Dem durch erodierende Grenzen zwischen Inhalten, Technologien und Geschäftsmodellen wachsenden ?Need for Innovation? im TV-Markt steht die organisationale... more...
- PublicAffairs 2015; US$ 18.99
The Great Disruption is a collection drawn from Adrian Wooldridge's influential Schumpeter columns in The Economist addressing the causes and profound consequences of the unprecedented disruption of business over the past five years. The Great Disruption has many causes. The internet is spreading faster than any previous technology. Emerging... more...
- Springer Fachmedien Wiesbaden 2015; US$ 59.99
Elisabeth Eppinger erforscht in diesem Buch aktuelle Patentpools, ihre Eigenschaften und alternative Lösungen zur gemeinsamen Nutzung von Patenten. Patentpools haben das Potenzial, Patentblockaden zu lösen und Innovationen zu fördern. Die Autorin diskutiert die Rolle von Patentkooperationen im Rahmen des strategischen Technologie- und Innovationsmanagements... more...
- Springer International Publishing 2015; US$ 179.00
This edited volume brings together academics from both innovation and marketing fields to explore the additional value for companies that can be generated with the innovations in marketing and the marketing of innovations. If ideas need to reach the marketplace, then marketing strategies, concepts and tools - such as the continuous development of... more...
- Taylor and Francis 2015; US$ 54.95
This book introduces cutting-edge issues and thought-provoking concepts on innovation management. It illustrates how robotic developments allow new powerful support functionalities for harnessing workplace innovations and new types of work in enterprises. In particular, low status jobs?heavy, repetitive and dangerous jobs?are disappearing and increasingly... more...
- Springer International Publishing 2015; US$ 259.00
This book presents recent progresses in control, automation, robotics and measuring techniques. It includes contributions of top experts in the fields, focused on both theory and industrial practice. The particular chapters present a deep analysis of a specific technical problem which is in general followed by a numerical analysis and simulation and... more...