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Most popular at the top
- Wiley 2011; US$ 24.99 US$ 21.99
You’ve heard all about Second Life. Maybe you’ve already jumped with both feet—and gotten stuck. Or maybe you’re a Second Life veteran who wants to build something or run a business. Fear not! Second Life For Dummies is hear to hold your hand, pat your back, and cheer you on through this new and enchanting reality. Written... more...
- Wiley 2012; US$ 24.99 US$ 21.99
Bloggers and foodies everywhere will want this full-color book The only thing better than cooking and eating is talking about it! Combine your two loves—food and blogging—with this ultimate guide for food bloggers everywhere. Food Blogging For Dummies shows you how to join the blogosphere with your own food blog. This unique guide... more...
- Wiley 2012; US$ 29.95 US$ 26.50
The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly... more...
- Wiley 2013; US$ 24.99 US$ 21.99
Put "engage" front and center in your social media marketing engagement strategies! When you focus on the engagement side of a social media marketing strategy, you'll build and grow relationships with followers and customers, craft content just for them, analyze how they're responding, and refocus and refresh your campaigns accordingly. This smart... more...
- Wiley 2013; US$ 39.99 US$ 34.99
A unique approach to today's hottest new job in social media Today's social community managers use social media platforms and act as brand evangelists and community advocates. From creating viral content to crisis communication to leveraging community content, social managers manage online social communities and deal with what comes. Luckily,... more...
- Wiley 2011; US$ 29.95 US$ 26.50
It's a fact that companies so far have only scratched the surface of what can be achieved with social media. Whatever continent, industry, company size, current degree of social media adoption or your job title, the purpose of this book is to inspire you to see how you can raise the bar further to reap new rewards. It will give you the tools to make... more...
- Wiley 2010; US$ 29.99 US$ 26.50
Face Facebook, link up with LinkedIn, and tweet with Twitter using this all-in-one guide! Marketing your business through social media isn't rocket science. Here's how to apply the marketing savvy you already have to the social media your prospects are using, helping you get and keep more customers, make more sales, and boost your bottom line. ... more...
- Pocket Books 2001; US$ 24.99
Are you guilty of e-mail "trigger finger"? Do you constantly "cc" people you never even see? What are today's rules for conducting business over the Internet? Now, The Elements of Style meets "the Miss Manners of memos" in the ultimate writing guide for the digital age. In an era when written communication in the workplace is more crucial than... more...
- Pearson Education 2009; US$ 19.99
FOREWORD by Don Tapscott, author of Wikinomics and Grown Up Digital The Obama campaign?s mastery of social media for everything from fundraising to volunteer coordination has been widely reported. Until now, there hasn?t been an in-depth analysis of how they did it. In Yes We Did , new media strategist and campaign headquarters volunteer... more...
- Palgrave Macmillan 2009; US$ 33.00
This book analyzes the discourses and deliberations in the discussion forums of three of the most visited Islamic websites. In doing so, it explores the potential impact of the Islamic public sphere, and the re-configuration of the 'virtual umma' (Islamic community) online, on the creation of multiple identities and resistances, which manifest themselves... more...