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Community/Alternative Media

Most popular at the top

  • Blogging For Dummiesby Susannah Gardner; Shane Birley

    Wiley 2011; US$ 21.99 US$ 19.50

    Everybody’s doing it! And while that logic never got far with your mother, it’s a fine reason to start blogging, especially if you have a business to build or a cause to promote. Well-run blogs do more than offer an outlet for your thoughts. They’ve actually influenced everything from a company’s image to the outcome of a local... more...

  • The Whuffie Factorby Tara Hunt

    The Crown Publishing Group 2009; US$ 15.00

    The book that catches the crest of Web 2.0 and shows how any business can harness its power by increasing whuffie, the store of social capital that is the currency of the digital world. Everyone knows about blogs and social networks such as Facebook and Twitter, and has heard about someone who has used them to grow a huge customer base. Everyone... more...

  • Designing for the Social Web, eBookby Joshua Porter

    Pearson Education 2010; US$ 32.00

    This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. No matter what type of web site or application you’re building, social interaction among the people who use it will be key to its success. They will talk about it, invite their friends, complain, sing its high... more...

  • SocialCorpby Joel Postman

    Pearson Education 2008; US$ 23.99

    This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. This book will help companies of all sizes develop and implement a strategy to become a SocialCorp, a company that has adopted social media intelligently and effectively, in a way that does not compromise the... more...

  • Facebook Me! A Guide to Having Fun with Your Friends and Promoting Your Projects on Facebookby Dave Awl

    Pearson Education 2009; US$ 15.99

    So you’ve heard about Facebook—maybe your friends have invited you to join or it’s the hot topic around the water cooler—but you’re not sure what it’s all about. Relax and join in. There are more than 110 million members of Facebook these days, and adults are the fastest-growing segment of users. And it’s about more than just kid stuff; Facebook can... more...

  • The Facebook Eraby Clara Shih

    Pearson Education 2009; US$ 19.99

    “People in all demographics and regions of the world are more connected than ever before to the products, issues, places, and individuals in their lives. This book recognizes that we’ve come to a place where people can represent their real identity--both personal and professional--and use the social filters on the Web to connect with the world around... more...

  • Sams Teach Yourself Tumblr in 10 Minutesby Bud E. Smith

    Pearson Education 2010; US$ 11.99

    Sams Teach Yourself Tumblr® in 10 Minutes offers straightforward, practical answers when you need fast results. By working through 10-minute lessons, you’ll learn everything you need to use Tumblr to create a blog for sharing tweets, links, text, media, email, anything! Each compact lesson zeroes in on essential techniques, with fast, step-by-step... more...

  • 2011 Social Media Directoryby Jeffery A. Riley

    Pearson Education 2010; US$ 15.99

    Quick access to today's top Facebook, Twitter, and LinkedIn resources - on business, entertainment, politics, health, sports, and much more! A single, up-to-the-minute source for all the best new resources on today's top social networks More than 3,000 entries on parenting, shopping, fashion, sports, travel, religion, and many other... more...

  • 30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Businessby Susan Gunelius

    McGraw-Hill Education 2010; US$ 18.00

    BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility... more...

  • The Alternative Media Handbookby Kate Coyer; Tony Dowmunt; Alan Fountain

    Taylor and Francis 2011; US$ 42.95

    'Alternative Media' is the term used to describe non-mainstream media forms that are independently run and community focussed, such as zines, pirate radio, online discussion boards, community run and owned broadcasting companies, and activist publications such as Red Pepper and Corporate Watch . The book outlines the different types of 'alternative... more...