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- Wiley 2006; US$ 17.59
If you want to give yourself a Web presence without spending a lot of time or money, a blog is your answer and this is your guide. Blogs (Web logs) are short, diary-like entries on a Web site that has a chronological, journal format. Fun or informative, but not formal, blogs are easy to set up, maintain, and update. You can share your personal, stream-of-consciousness... more...
- Taylor & Francis 2006; US$ 26.95
We have all heard that Americans are increasingly turning to blogs for news, information, and entertainment. But what is the content of blogs? Who writes them? What is the consequence of the population's growing dependence on blogs for political information? What are the effects of blogging? Do readers trust blogs as credible sources of information?.... more...
- Wiley 2011; US$ 17.59
Everybody?s doing it! And while that logic never got far with your mother, it?s a fine reason to start blogging, especially if you have a business to build or a cause to promote. Well-run blogs do more than offer an outlet for your thoughts. They?ve actually influenced everything from a company?s image to the outcome of a local election. Because the... more...
- Pearson Education 2010; US$ 32.00
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. No matter what type of web site or application you?re building, social interaction among the people who use it will be key to its success. They will talk about it, invite their friends, complain, sing its high... more...
- Random House Publishing Group 2009; US$ 27.00
A few years ago, MySpace.com was just an idea kicking around a Southern California spam mill. Scroll down to the present day and MySpace is one of the most visited Internet destinations in America, displaying more than 40 billion webpage views per month and generating nearly $1 billion annually for Rupert Murdoch?s online empire. Even by the standards... more...
- Knopf Doubleday Publishing Group 2009; US$ 15.95
Chapter 1 | October 2003 It was probably the third cocktail that did the trick. It was hard for Eduardo to tell for sure, because the three drinks had come in such rapid succession?the empty plastic cups were now stacked accordion style on the windowsill behind him?that he hadn?t been able to gauge for certain when the change had occurred. But there... more...
- Pearson Education 2008; US$ 23.99
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. This book will help companies of all sizes develop and implement a strategy to become a SocialCorp, a company that has adopted social media intelligently and effectively, in a way that does not compromise the... more...
- Pearson Education 2009; US$ 15.99
So you?ve heard about Facebook?maybe your friends have invited you to join or it?s the hot topic around the water cooler?but you?re not sure what it?s all about. Relax and join in. There are more than 110 million members of Facebook these days, and adults are the fastest-growing segment of users. And it?s about more than just kid stuff; Facebook can... more...
- Pearson Education 2009; US$ 19.99
?People in all demographics and regions of the world are more connected than ever before to the products, issues, places, and individuals in their lives. This book recognizes that we?ve come to a place where people can represent their real identity--both personal and professional--and use the social filters on the Web to connect with the world around... more...
- Oxford University Press, USA 2009; US$ 18.99
The power of political blogs in American politics is now evident to anyone who follows it. In Typing Politics, Richard Davis provides a comprehensive yet concise assessment of the growing role played by political blogs and their relationship with the mainstream media. Through a detailed content analysis of the most popular political blogs--Daily Kos,... more...