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- Wiley 2011; US$ 17.59
Everybody?s doing it! And while that logic never got far with your mother, it?s a fine reason to start blogging, especially if you have a business to build or a cause to promote. Well-run blogs do more than offer an outlet for your thoughts. They?ve actually influenced everything from a company?s image to the outcome of a local election. Because the... more...
- Pearson Education 2010; US$ 32.00
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. No matter what type of web site or application you?re building, social interaction among the people who use it will be key to its success. They will talk about it, invite their friends, complain, sing its high... more...
- Random House Publishing Group 2009; US$ 27.00
A few years ago, MySpace.com was just an idea kicking around a Southern California spam mill. Scroll down to the present day and MySpace is one of the most visited Internet destinations in America, displaying more than 40 billion webpage views per month and generating nearly $1 billion annually for Rupert Murdoch?s online empire. Even by the standards... more...
- Knopf Doubleday Publishing Group 2009; US$ 15.95
Chapter 1 | October 2003 It was probably the third cocktail that did the trick. It was hard for Eduardo to tell for sure, because the three drinks had come in such rapid succession?the empty plastic cups were now stacked accordion style on the windowsill behind him?that he hadn?t been able to gauge for certain when the change had occurred. But there... more...
- Pearson Education 2008; US$ 23.99
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. This book will help companies of all sizes develop and implement a strategy to become a SocialCorp, a company that has adopted social media intelligently and effectively, in a way that does not compromise the... more...
- Pearson Education 2009; US$ 15.99
So you?ve heard about Facebook?maybe your friends have invited you to join or it?s the hot topic around the water cooler?but you?re not sure what it?s all about. Relax and join in. There are more than 110 million members of Facebook these days, and adults are the fastest-growing segment of users. And it?s about more than just kid stuff; Facebook can... more...
- Pearson Education 2009; US$ 19.99
?People in all demographics and regions of the world are more connected than ever before to the products, issues, places, and individuals in their lives. This book recognizes that we?ve come to a place where people can represent their real identity--both personal and professional--and use the social filters on the Web to connect with the world around... more...
- Oxford University Press, USA 2009; US$ 18.99
The power of political blogs in American politics is now evident to anyone who follows it. In Typing Politics, Richard Davis provides a comprehensive yet concise assessment of the growing role played by political blogs and their relationship with the mainstream media. Through a detailed content analysis of the most popular political blogs--Daily Kos,... more...
- Wiley 2010; US$ 29.95
Young World Rising gives you an exclusive glimpse intothe new trend that's transforming global business and changing thedynamics of globalization The global Millennial generation is 4.1 billion strong, and thespread of data networks is empowering them to build radically newkinds of organizations adapted to a flat and crowded world. Young World... more...
- Pearson Education 2010; US$ 11.99
Sams Teach Yourself TumblrŽ in 10 Minutes offers straightforward, practical answers when you need fast results. By working through 10-minute lessons, you?ll learn everything you need to use Tumblr to create a blog for sharing tweets, links, text, media, email, anything! Each compact lesson zeroes in on essential techniques, with fast, step-by-step... more...