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- Pearson Education 2009; US$ 19.99
?People in all demographics and regions of the world are more connected than ever before to the products, issues, places, and individuals in their lives. This book recognizes that we?ve come to a place where people can represent their real identity--both personal and professional--and use the social filters on the Web to connect with the world around... more...
- Oxford University Press, USA 2009; US$ 18.99
The power of political blogs in American politics is now evident to anyone who follows it. In Typing Politics, Richard Davis provides a comprehensive yet concise assessment of the growing role played by political blogs and their relationship with the mainstream media. Through a detailed content analysis of the most popular political blogs--Daily Kos,... more...
How to Make Money with YouTube: Earn Cash, Market Yourself, Reach Your Customers, and Grow Your Business on the World's Most Popular Video-Sharing SiteMcGraw-Hill Education 2009; US$ 22.00
?How Can I Profit from YouTube®?? Ever since its creation in 2005 the video-sharing phenomenon has been newsworthy not only for videos: users were making media appearances about how they parlayed their hobbies into six-figure incomes, but they?ve been tight-lipped when it comes to their secrets. Luckily, e-commerce experts Brad and Debra Schepp... more...
- Wiley 2010; US$ 29.95
Young World Rising gives you an exclusive glimpse intothe new trend that's transforming global business and changing thedynamics of globalization The global Millennial generation is 4.1 billion strong, and thespread of data networks is empowering them to build radically newkinds of organizations adapted to a flat and crowded world. Young World... more...
- Pearson Education 2010; US$ 11.99
Sams Teach Yourself Tumblr® in 10 Minutes offers straightforward, practical answers when you need fast results. By working through 10-minute lessons, you?ll learn everything you need to use Tumblr to create a blog for sharing tweets, links, text, media, email, anything! Each compact lesson zeroes in on essential techniques, with fast, step-by-step... more...
- Pearson Education 2010; US$ 15.99
Quick access to today's top Facebook, Twitter, and LinkedIn resources - on business, entertainment, politics, health, sports, and much more! A single, up-to-the-minute source for all the best new resources on today's top social networks More than 3,000 entries on parenting, shopping, fashion, sports, travel, religion, and many other... more...
- McGraw-Hill Education 2010; US$ 17.00
BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's... more...
- Taylor and Francis 2011; US$ 42.95
'Alternative Media' is the term used to describe non-mainstream media forms that are independently run and community focussed, such as zines, pirate radio, online discussion boards, community run and owned broadcasting companies, and activist publications such as Red Pepper and Corporate Watch . The book outlines the different types of 'alternative... more...
- Wiley 2011; US$ 19.99
Kyle Lacy is principal at MindFrame, a creative campaign management company specializing in social media. He has taught more than 175 companies and businesses across the world how to use social media. His blog, www.kylelacy.com, has been included among the AdAge Power 150 marketing blogs. more...