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  • Six Pixels of Separationby Mitch Joel

    Grand Central Publishing 2009; US$ 12.99

    Is it important to be connected? Well, consider this: If Facebook were a country, it would have the sixth largest population in the world. The truth is, we no longer live in a world of six degrees of separation. In fact, we're now down to only six pixels of separation, which changes everything we know about doing business. This is the first book... more...

  • Ning For Dummiesby Manny Hernandez

    Wiley 2009; US$ 19.99

    Ning is a cool, free social networking platform, and you can learnhow to use Ning quickly and easily with Ning For Dummies . Ifyou have a cause to promote or a passion about a topic,here’s how to explore existing networks and interact withothers who share your obsession, as well as how to start one ofyour own. Begin by joining other networks... more...

  • Bloggers on the Busby Eric Boehlert

    Free Press 2009; US$ 15.00

    Ever since radio entered the American private home, technology has shaped political campaign strategy. Radio brought candidates more intimately and vividly into citizens' lives than newspapers could. The televised presidential debate of 1960 -- in which a strapping John F. Kennedy embarrassed a clammy Richard M. Nixon -- was technology's next coup.... more...

  • Becoming The Mediaby Jen Angel

    PM Press 2008; US$ 4.95

    Clamor Magazine was a movement publication that existed between 2000 and 2006, covering radical politics, culture, and activism. Clamor published 38 issues and featured over 1,000 different writers and artists. The mission statement was: Clamor is a quarterly print magazine and online community of radical thought, art, and action. An iconoclast... more...

  • Twitter For Dummiesby Laura Fitton; Michael Gruen; Leslie Poston

    Wiley 2009; US$ 17.59

    Twitter can boost your business and marketing efforts, and thisguide shows you how Twitter, the simple-to-use microblogging service, offers immensebenefits for businesses and organizations. Fire departments,political candidates, and C0EOs have used Twitter to shareup-to-the-minute information. Laura Fitton, maybe better known byher Twitter handle... more...

  • 140 Charactersby Dom Sagolla

    Wiley 2009; US$ 17.95

    Make the most of your messages on Twitter, Facebook, and othersocial networking sites The advent of Twitter and other social networking sites, as wellas the popularity of text messaging, have made short-formcommunication an everyday reality. But expressing yourself clearlyin short bursts-particularly in the 140-character limit ofTwitter-takes special... more...

  • The Backchannelby Cliff Atkinson

    Pearson Education 2009; US$ 27.99

    Armed with laptops and smartphones, audiences today are no longer sitting quietly taking notes during live presentations. Instead, they?re carving out a new space in the room called the backchannel, where people are online searching for resources, checking your facts, and connecting with others inside the room and out. When audiences are happy, the... more...

  • The Death and Life of American Journalismby Robert W. McChesney; John Nichols

    Nation Books 2011; US$ 16.99

    The “Paul Revere and Tom Paine? (according to Bill Moyers) of media reform propose a bold and controversial response to the current crisis of journalism more...

  • Social Media Metricsby Jim Sterne; David Meerman Scott

    Wiley 2010; US$ 24.95

    The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, orvia distribution channels, what customers are saying about youonline is now more important than your advertising. Social media isno longer a curiosity on the horizon but a significant part of yourmarketing mix. While other... more...

  • The Facebook Effectby David Kirkpatrick

    Simon & Schuster 2010; US$ 17.00

    IN LITTLE MORE THAN HALF A DECADE, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects?even... more...