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- O'Reilly Media 2012; US$ 16.99
"OK. I?ve got my Twitter account?now what can I do with it?" Sound familiar? #tweetsmart provides the answer with 25 creative projects to help your business, cause, or organization grow. But this isn?t just another social media marketing book?it?s the anti-marketing how-to community-engagement book. Twitter is not a marketing channel (and should... more...
- Wiley 2009; US$ 17.95
Make the most of your messages on Twitter, Facebook, and other social networking sites The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expressing yourself clearly in short bursts-particularly in the 140-character limit of Twitter-takes... more...
- Pearson Education 2010; US$ 15.99
Quick access to today's top Facebook, Twitter, and LinkedIn resources - on business, entertainment, politics, health, sports, and much more! A single, up-to-the-minute source for all the best new resources on today's top social networks More than 3,000 entries on parenting, shopping, fashion, sports, travel, religion, and many other... more...
- McGraw-Hill Education 2010; US$ 12.75
BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility... more...
- Pearson Education 2008; US$ 21.99
?Juliette Powell has provided a timely crash course on how to leverage your business?s online presence. A must-read for any aspiring entrepreneur, activist, brand manager, or c-level executive.? ?Jeffrey Stewart, Serial Technology Entrepreneur; Founder, Mimeo, Urgent Career, and Monitor110 ?Reading Juliette Powell?s book is like perusing... more...
- Knopf Doubleday Publishing Group 2009; US$ 15.95
Chapter 1 | October 2003 It was probably the third cocktail that did the trick. It was hard for Eduardo to tell for sure, because the three drinks had come in such rapid succession?the empty plastic cups were now stacked accordion style on the windowsill behind him?that he hadn?t been able to gauge for certain when the change had occurred. But there... more...
- Pearson Education 2009; US$ 15.99
Make Twitter work for you?right now! Twitter! Everyone?s talking about it. Its membership grew over 700% in just one year! Now, learn how to make the most of Twitter?in your personal life, your business, everywhere! All a Twitter delivers quick, smart answers to the questions everyone?s asking about Twitter: What?s it about? What?s it... more...
- Taylor and Francis 2011; US$ 42.95
'Alternative Media' is the term used to describe non-mainstream media forms that are independently run and community focussed, such as zines, pirate radio, online discussion boards, community run and owned broadcasting companies, and activist publications such as Red Pepper and Corporate Watch . The book outlines the different types of 'alternative... more...