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Most popular at the top

  • Entertainment Industry Economicsby Harold L. Vogel

    Cambridge University Press 2014; US$ 56.00

    Fully updated, this ninth edition remains the definitive source on the economics of entertainment in the United States and overseas. more...

  • Words Onscreenby Naomi S. Baron

    Oxford University Press 2015; US$ 12.99 US$ 11.69

    In Words Onscreen , Naomi Baron offers a fascinating and timely look at how technology affects the way we read. more...

  • The Master Switchby Tim Wu

    Atlantic Books 2010; US$ 11.99

    The Internet Age: on the face of it, an era of unprecedented freedom in both communication and culture. Yet in the past, each major new medium, from telephone to satellite television, has crested on a wave of similar idealistic optimism, before succumbing to the inevitable undertow of industrial consolidation. Every once free and open technology has,... more...

  • Sport, Culture & Mediaby David Rowe

    McGraw-Hill Education 2003; US$ 42.00

    Examines the link between two powerful cultural forces - sport and the media. more...

  • The Social Media Business Equationby Eve Mayer Orsburn

    Course Technology PTR 2011; US$ 16.99

    Facebook®, Twitter, LinkedIn®, and YouTube™ have changed the way consumers communicate today and businesses today must be a part of this social phenomenon or risk losing significant marketing opportunities. THE SOCIAL MEDIA BUSINESS EQUATION: USING ONLINE CONNECTIONS TO GROW YOUR BOTTOM LINE clearly demonstrates how you and your organization... more...

  • Light and Shadowby Mark Colvin

    Melbourne University Publishing 2016; US$ 10.15

    Mark Colvin is a broadcasting legend. He is the voice of ABC Radio's leading current affairs program PM ; he was a founding broadcaster for the groundbreaking youth station Double J; he initiated The World Today program; and he's one of the most popular and influential journalists in the twittersphere. Mark has been covering local and global events... more...

  • Navigate the Noiseby Richard Bernstein

    Wiley 2002; US$ 22.95 US$ 19.50

    In an investment climate characterized by rapidly increasing access to information, sorting legitimate financial advice, grounded in traditional analysis, from the constant stream of useless information, or "noise," is difficult. Let author Richard Bernstein guide you through the "noise" and show you where and how to find solid investment information.... more...

  • Legendary Brandsby Laurence Vincent

    Dearborn Trade Publishing 2002; US$ 27.00

    Laurence Vincent's book examines the powerful mythology surrounding such revered brands as Kodak, Starbucks, Harley Davidson, Coca-Cola, and many more. He shows marketers how to think like storytellers in order to draw consumers into a lifelong relationship. more...

  • Public Relations For Dummiesby Eric Yaverbaum; Robert W. Bly; Ilise Benun; Richard Kirshenbaum

    Wiley 2011; US$ 19.99 US$ 17.19

    Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so... more...

  • Sex and Moneyby Mark Dapin

    Allen & Unwin 2004; US$ 27.26

    An inside account of men's magazines through the eyes of a journo who's been bang in the middle of it. more...