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- Mainstream Publishing 2011; US$ 13.58
When China's reformers eased open the communist giant's doors to the world, they found Rupert Murdoch standing outside in his best suit with a bunch of flowers. Used to being courted by those in power, Murdoch made a clumsy suitor. If the billionaire media mogul thought he could swagger into China and add the world's biggest audience to his News... more...
- Penguin Group US 2008; US$ 12.99
The Strunk and White of statistics team up to help the average person navigate the numbers in the news Drawing on their hugely popular BBC Radio 4 show More or Less , journalist Michael Blastland and internationally known economist Andrew Dilnot delight, amuse, and convert American mathphobes by showing how our everyday experiences make sense... more...
- Taylor and Francis 2013; US$ 39.95
A critical cultural materialist introduction to the study of global entertainment media. In Global Entertainment Media , Tanner Mirrlees undertakes an analysis of the ownership, production, distribution, marketing, exhibition and consumption of global films and television shows, with an eye to political economy and cultural studies. Among... more...
- Farrar, Straus and Giroux 2013; US$ 9.99
An urgent, erudite, and practical book that redefines literacy to embrace how we think and communicate now We live in a world that is awash in visual storytelling. The recent technological revolutions in video recording, editing, and distribution are more akin to the development of movable type than any other such revolution in the last five hundred years.... more...
- Wiley 2002; US$ 29.95
Classic radio ad campaigns from the last fifty years, and how they used humor to win over audiences And Now a Few Laughs from Our Sponsor offers an in-depth look at some of the most successful and entertaining radio ads from the last half century, presented by advertising veteran Larry Oakner. An accompanying CD-ROM allows readers to listen to the... more...
- Taylor and Francis 2008; US$ 72.95
The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a relatively unexplored field. This volume of papers brings together contributions from some of the leading international public relations academics and practitioners who provide valuable insights into the theories... more...
- Taylor and Francis 2002; US$ 54.95
* Examines how language works, accounting for its nature, its use, its study and its history * Two comprehensive indexes of Topics and Technical Terms, and Names * Carefully illustrated to explain key points in the text `This rich repository of information on all aspects of language is a must for all libraries in higher education, schools and larger... more...